Good content quality is the guarantee of the website making money

NetEase Science and technology news April 21, the third Chinese Webmaster Conference and 2007 Chinese Webmaster Forum in Xiamen opened the prologue. The conference attracted thousands of webmaster and enterprise participation, NetEase science and technology channel as the General Assembly of special network media for live coverage.

Gao Jun is Google Chinese staff, he in Xiamen Webmaster Conference "personal site how to make money," the theme forum said, traffic for the site is very important to people, but traffic may be just a means, more core or our own content quality of the site.

The following is a Gao Jun of some of the forum chat record.

Moderator (Wang Jianyue): Just Gao Jun also talked about, from Google AdSense Angle also attaches great importance to content. Please Gao Jun talk about it.

Gao Jun: Everyone here has been in this circle for years, for how to improve the flow of advertising is already an expert, I can not swim in here, but the traffic for the people who do the site is very important, and even now there are many successful webmaster, has done a lot, but also put a lot of time and energy to do the flow, to attract traffic. Traffic is really important regardless of the type of Web site, including search engines, content stations, and communities.

I think the flow might just be a means of the core of our own site is the quality of the content, as Mr. Feng talked about, you have to meet the needs of your target customers, to better meet their needs, which is our long-term money is a very important point, take the Ad league, AdSense very much want to see more and more, the content is very professional, has its own fixed users, and gradually grow, and these traffic is very healthy site to join us.

Why? As you may know, there is a quartet of interests in the whole chain of life or in business models, the first is the user, there are advertisers, webmaster, alliances, in this quartet, from the point of view of making money, the interests of advertisers is the most core, but only advertisers have the confidence to come to our ads here, our alliance or webmaster, can make money. How is The Advertiser satisfied? Of course, I hope that the audience of these ads is their target customer group, he still want the ads and content related. So, at the same time, we attract large flow, no matter what type of Web site, including the community, E-commerce, and do content of the site, only to meet the needs of end-users, they will continue to come back, these flows are very valuable. Advertisers are more and more confident, he will continue to the alliance, more advertisers to the alliance, the entire advertising value and quantity will rise up, we will be able to make money.