To ensure the quality and credibility of Google AdSense, all publishers applying to join the plan will be reviewed in accordance with these plan policies. After the websites that participate in this plan start to display Google ads, we will monitor them. Whenever we find that a website violates our policy, we will warn publishers or suspend or even terminate their accounts.
You may notice that some policies are only related to publishers who choose to accept specific Google services. For example, the reference to the "search box" is only applicable to publishers who choose to accept the Google search service. The policy for placing Google ads on websites is only related to publishers who choose to accept content ads. Please read these policies carefully. Unless some policies are otherwise clearly stated, they should be deemed to apply to you in full.
Please note that we may change our policy at any time. In accordance with our terms, you have the responsibility to always abide by the latest policy we have released here.
Account transferability
AdSense accounts cannot be transferred, transferred, or resold along with your website or other transactions. For example, when the ownership or management right of a website changes, the previous owner or administrator must revoke the AdSense account of the website, new owners or managers can register new AdSense accounts in their own names.
Placement of advertisements
Each web page can display up to three advertising units, but any two advertising units cannot contain any same advertisement. Serving two or more identical advertisements on a webpage constitutes repeated advertising behavior, which violates Google's policy.
A maximum of two Google AdSense for search boxes can be placed on one page.
Do not place Google ads on any non-content webpage, including the error page, logon page, registration page, "thank you" page, or "welcome" page.
Do not include Google ads or Google search boxes on any domain name websites, pop-up windows, pop-up windows behind the scenes, or any emails.
No matter whether the webpage content is related or not, Google ads will not be placed in webpages dedicated to displaying advertisements.
The elements in the webpage cannot cover any part of the advertisement, and the color of the advertisement must ensure that the user can see all the advertisement elements such as text and URL.
Alternative advertisement
If you choose to accept content ads, you can always ensure that the ad space is effectively utilized by specifying the selected image or ad server-or to serve targeted Google ads, or you can use it to deliver your selected content. However, Google advertisements cannot be specified as alternative advertisements.
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