H5 Taobao, Beijing-east big names in the Spring Festival mobile Marketing spent a full mind

Soon to monkey, a variety of monkey-related themes are gradually entered the eyes of everyone, the road is not miss this opportunity, have launched their own monkey related marketing activities, let us one by one inventory.

　　Case 1, rural Taobao: Where is the warmest place in the world

Advertisement owner: Taobao

Promotion Products: Rural Taobao official website

Project highlights: Take the heart of the copy and simple story, so that users see after all feel warm, but also will be the user to return to the heart of the new year is reflected, there is a kind of no matter how enviable the work and wages, can go home the new Year is the real life of the winner experience! In order to help more difficult to buy the villagers home, Rural Taobao Joint local government contracted Guangzhou-Guiyang, Shanghai-Xian, two trains, will drift out of the nearly 2000 wanderer free to return home.

Case Details: http://www.digitaling.com/projects/16459.html

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　　Case 2, Pleasure: Monkey Monkey will play, take the music home

Advertisers: Pleasure

Promotion product: The Pleasure potato chip

Project highlights: Using analog micro-letter group chat form to hoist the user's heart, the star effect brings the fan economy also here very well manifests, whether is six young age child or Li Yifeng or amber These are the popular star, in addition the product packing itself is also a big bright spot, only can say this year the joy really can play.

Case Details: http://www.digitaling.com/projects/16557.html

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　　Case 3, Weibao: Bai Baiho give you a surprise

Advertiser: Unilever

Product Promotion: Weibao

Project Highlights: Use the form of red envelopes to attract users to click, and then amplify bacteria, so that users feel very scary, and then let White Lily show you how to solve the problem of bacteria, brand implantation nature, and brand is also consistent with the tone, here also has a good insight, bacteria red envelopes are actually very scary.

Case Details: http://www.digitaling.com/projects/16522.html

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　Case 4, Pepsi: Le home

Advertisement advocate: Pepsi

Product Promotion: Pepsi

Project highlights: Pepsi first analog Alipay interface, so that users more believe Pepsi will send you home, there is also a small photo interactive link to increase the user experience, in addition to this year, not only six young children and many stars and you interact, such as show Luo in the Spring Festival train to your New year, to send you the latest Pepsi, think about the excitement.

Case Details: http://www.digitaling.com/projects/16529.html

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　　Case 5, Drip travel: The New Year's home on the road shun? Come on, get a sign!

Advertisers: Drop-by-drop travel

Promotion product: Drop the downwind car

Project highlights: Drip travel use people to go home anxious, as well as the Chinese pray for blessing of the psychological, combined with the current popular random lottery games, let drop off to help you sign the applying manages. Both enhanced interactivity and fun, but also to the people in the Spring Festival to bring a good omen, and the new year very fit.

Case Details: http://www.digitaling.com/projects/16514.html

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　　Case 6, Beijing East: Spring Festival and Small theater

Advertiser: Jing Dong

Promotion Products: Jing Dong micro-letter Shopping & Mobile QQ Shopping Festival

Project Highlights: The Spring Festival is to eat a good drink, but always avoid to spell red envelopes, relatives and classmates of the secret rivalry. The Beijing-East Spring Festival Small Theater with a few groups of cute cartoons to tell you how to avoid these problems, happy heart for a good year, the secret is the east Beijing to buy new things.

Case Details: http://www.digitaling.com/projects/16499.html

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　　Case 7, Dicos: Private Custom your red gold Fort couplets

Advertiser: Texaco

Promotion Products: The most prosperous chicken leg fort with Fortune Crispy leather leg fort

Project highlights: During the Spring Festival, Chinese people have to buy new year couplets to send blessings, the H5 game for users to create a custom text content and screen of the electronic couplets, can be a network of sharing and wishes. The New Year's products also take a very auspicious name, with this H5 very New Year's atmosphere, feeling can bring good luck to consumers.

Case Details: http://www.digitaling.com/projects/16478.html

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　Case 8, Levi ' s: New welfare Creation Agency

Ad owner: Levi ' s

Promotion Products: Levi ' s

Project highlights: Levie ' s as a fashion brand leading the trend, subversion of the New year traditional red envelopes play. Levi's invitation to Shawn and Effie to deduce New Year's look, it subverts the appearance of the traditional red envelopes, designed to be a card coupons; it overturns the traditional red envelopes without a name, the traditional New Year blessing into the name of the welfare coupons, such as: up and down, and so on. The most important thing is that it overturns the traditional red envelope play, no longer a single to the red envelopes in the money, our commitment and mind can also be placed in red envelopes.

Case Details: http://www.digitaling.com/projects/16461.html

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　　Case 9, Michelin: The Almighty team for the freshman year together is more praise!

Main advertisers: Michelin

Product Promotion: Michelin All-Around war team

Project highlights: Michelin all-round team of small partners to come to the year, whether it is the nail rhino, comfortable cloud, safe claw, grasping the beast or mute rabbit, endurance turtle, province oil treasure, sensitive line snake, Michelin Universal family all gathered together, they play together to eat, mingle, do not know is not let you start to look forward to the Spring Festival and a small partner eating and drinking?

Case Details: http://www.digitaling.com/projects/16428.html

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　Case 10, Burberry:from Burberry with Love presents the Spring festival ceremony

Advertisement main: Burberry

Product Promotion: Burberry

Project Highlights: Launched Burberry New Year Yue ceremony, you can create personalized New Year red envelopes greeting cards, write your exclusive blessings to your friends and relatives, you can also select a suitable for his Burberry scarf sent to him.

Case Details: http://www.digitaling.com/projects/16433.html

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　　Case 11, Day Cat: You have a spring festival is being updated

Advertiser: Day Cat

Product Promotion: Cat Merchandise

Project Highlights: The Chinese New Year always have bear children with you for red envelopes, relatives and elders urge marriage, the New Year party after the laborious cleaning up ... 2016 New Year may wish to come to a fresh attempt, even if bears the child to ask the red envelope, the Sangu torture and so on each year old question, you also may have the new tactics to dissolve.

Case Details: http://www.digitaling.com/projects/16573.html

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