Internet
Internet, from Yahoo! Jerry Yang started, respected free. The business model is a problem that we have been discussing.
One of the most successful business models. is advertising, online advertising, search ads.
It's just that. I want to say that this is also one of the most failed business models. Today, too many users. Don't say you see ads, you hear the word advertising. Have come to the air.
Because, have seen too many ads. A whole bunch of disgusting people's commercials. For example, pop-up ads, full-screen ads.
Youku potatoes and other video sites, advertising 65 seconds, Sina micro-broad advertising, the user experience is really very bad.
Just, you assume from the perspective of these sites to consider. It's a lot less money. Real gold and silver Ah, just started to rely on advertising to earn some money, users are uncomfortable. In other words, I (video sites, media sites) burning money, users never consider, I donated 1 yuan, and so want to make money, users on the huff. As if these sites owe him something.
This is the current dilemma. A lot of users are reluctant to pay, don't want to see ads, don't want to be harassed. The question is, is this possible?
My opinion is that. There are two points for the future:
1. Paid services will become more and more good, and will gradually increase.
2. The advertising experience will become more and more intact, personalized advertising will be rich, privacy is a small problem.
Mobile Internet
Mobile Internet, advocating for several years, a variety of apps have sprung up.
I used some, just too lazy to pay, feel not very necessary.
If you want me to pay for it, it has to be very valuable.
Since the user thinks so. From the point of view of the start-up company, it is not easy to profit. Both the good "serve" the user, but also beware of bat and other giants, so as not to be killed by money war.
The internet, a few can feed individuals, feed a business is not easy; And that's how you get killed at any moment. A war. No money.
Personal Insights: The Internet and the mobile Internet. The outlook is very bright. But it's not everyone who can play around.
Pure line words, very easy to be the Internet access to the bat and other companies to kill.
Suppose you want to start a business. Still a little line in the resources better, profit easy some. Also not easy other companies to play dead.
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How can internet and mobile internet make money?