How do I send SMS verification codes when I sign up for major apps?

To answer this question can be answered from a number of angles, such as business and technical perspective, in order to quickly clear the vast number of readers to understand the process, this article from a business perspective in-depth analysis.

Implementation principle

Now the big app send SMS service is generally provided by the third-party short message service providers, they integrate the mobile, Unicom, telecommunications tripartite resources, three networks can be sent, so that there is no need to directly docking operators. Send SMS verification code is mainly to verify the authenticity of the mobile phone side, the realization of the principle of simple to say is the system as a verification code, call the third-party service provider's SMS interface, sent to the mobile phone side, the mobile phone input verification code, and then the system to verify whether the match, in line with the real effective mobile phone.

Service Provider Selection

Provide SMS access services of the third-party service providers There are many, in the market, a mixed bag, some unscrupulous third-party service providers to low-priced to induce users to recharge, recharge after the empty, and even some years of Internet practitioners are unfortunately the recruit. After years of continuous exploration, app developers have gradually mastered the criteria for selecting service providers, summarizing the following points:

High Security : As a stable and excellent platform, to be low to withstand malicious attacks, because once the attack is often not only unable to send information, but the attackers use the port to bulk spam information or even fraudulent information, because the sending of text messages will be with the Enterprise brand signature (for example: "Know"), This will be a serious social impact on the app business, for small app companies to choose the wrong message platform will undoubtedly encounter extinction.

Speed : app development and optimization must be user experience-oriented, without a good user experience, then the promotion of the app will be stuck or even failure, an app is often downloaded from the registration began, Then the registration of SMS verification code will be the user experience as the first round of interviews, the first impression is often about people's judgment, a second to the verification code is the needs of the app developers. There is no quick access to the verification code, the user experience can not talk about; Conversely, a few 10 seconds to receive the verification code of the app, must not be a good app.

low cost : high quality and inexpensive goods often have the characteristics of scarcity, the market excellent and well-known platform is often not cheap, these platforms often spend a lot of money on advertising costs to obtain a large amount of exposure, the cost of advertising is quite amazing, And in the end will be spread advertising costs to each user, however, the investment of advertising costs did not improve the value of the product itself, only to improve the price of goods, the market on the well-known site of the product of each text message is about 5~6 cents, expensive prices will often let the app company deterred. Some app companies are looking for high quality, inexpensive SMS platform docking opportunities.

docking Simple : Again API docking before I want to insert a little is customer service capability, app company as a customer, for the complex API interface documentation will have a considerable number of questions, if customer service can respond to customer's problems in a timely manner, will greatly improve the opportunity to retain customers. App company into the docking test phase explained that the SMS service providers have been fully understood and have a considerable intention to cooperate with it, if the text messaging service provider to customers is a high-difficulty API documentation, then is undoubtedly a trap. The easier it is, the easier it is! This is the true meaning of the internet industry.

Conclusion

Seemingly simple registration verification code behind incredibly hide so many brainiac, in the Internet, whether it is product managers, operations managers or technology developers, should be in the same detail in the brain. Every seemingly simple link actually is not simple, here, I want to struggle in the Internet industry colleagues salute!

How do I send SMS verification codes when I sign up for major apps?