How does SEO use others' successes for my purposes?

In the past 2013 S, website content construction and user experience have been the most mentioned by webmasters. baidu has gone from the green radish algorithm to the pomegranate algorithm, from the origin algorithm to the spark original program, content quality and user experience have always been important. I believe that in 2014, Baidu

In the past 2013 S, website content construction and user experience have been the most mentioned by webmasters. baidu has gone from the green radish algorithm to the pomegranate algorithm, from the origin algorithm to the spark original program, content quality and user experience have always been a heavy lifting. I believe that in 2014, Baidu's momentum will only increase and not decrease, so the website content that meets user needs will certainly be the foundation of the success of the website, and how to proceedContinuously meet user needsContent construction will certainly be a trend in the future, because no matter what kind of promotion, the content will never be outdated.

Many people see that some of their opponent's good content has always been at the top of the list. they are always envious of the large volume of traffic and conversion, and envy their ranking and high traffic, even many people may lament that the good content is used by their opponents and cannot be used by themselves. Otherwise, they will repeat it. Why envy? Why not? Mu seo thinks that they need to be used, and make good use of them. the top of the list are all ready-made search engines like the content satisfied by users. Why can't they make good use of it. Next, I will talk about why we can use the successful content of others.

As we all know, the value of page content is mainly determined by the audience, scarcity, page quality, and timeliness. page content that is numerous, scarce, and of good page quality and timeliness can meet user needs, the following explains why the successful content of others can be borrowed and the page content value can be obtained from these aspects.

1. Numerous

The competitor's successful page ranks well, and the traffic is high. It is because of the large numbers that you will envy that you will need to use this content for my use. if the audience is very small and there is no traffic, why should we do this? Therefore, using the good content that has long been placed in front of others can first meet the needs of a page value: numerous.

2. scarcity and page quality

Scarcity mainly describes the uniqueness of pages on the internet. it is not equal to no repetition. for Pages with duplicate content, we should evaluate whether there is site gain and content gain, only when there are a large number of completely non-gain duplicate pages should we think that the scarcity is low. The page quality is a manifestation of the degree of satisfaction to the demand. Judging the page quality level should be progressive from the most basic requirements. It cannot be a dead chain, a website must have a certain degree of stability, a satisfactory access speed, whether the subject content is complete, whether the layout and font are easy to read, whether there will be too many advertisements, poor browsing experience, and so on. When improving the page quality, it will often increase the additional value of the page, make the effect gain, and make the page more scarce. So here we will talk about scarcity and page quality together.

For example, the loading speed of others' Web pages is slow, and your smoothness is your advantage. for example, the layout of others' Web pages is poor, there are many incorrect characters, and the colors are not harmonious, but the content is very valuable, you can correct the typos and match the colors properly. for example, although the articles are very good, they can still be improved. you can delete useless articles and add better ones; for example, the article is purely theoretical, you can add some of your own experience, for example, the article is not very complete, you can improve the article with some relevant content; for example, two articles on one topic are very good, and you can combine the two articles with your own ideas. In short, the success of borrowing others' results is not for you to copy, it is to enlarge its advantages to make up for its shortcomings. This process of enlargement and compensation will greatly improve the scarcity of the page and the quality of the page. In this way, the page will be more popular with search engines and recognized by users.

Many people will say that no matter how much additional value you add, repeat the content on the page is repeated, and the search engine is not included. First, if you have the skills to improve the scarcity and value of the page, this page will no longer be a duplicate page. Second, even duplicate pages can be included.Does the search engine include duplicate pages?As mentioned above, I will not talk about it here.

3. timeliness

In fact, the timeliness is very good. you can add things that keep pace with the times, such as a good SEO analysis article. because it was written earlier, it didn't mention the user experience and content interaction, you can add it. In this way, this article will be more time-sensitive. Most of the time, some pages are always at the top of the page, especially some content pages, which are usually relatively long and are not updated for a long time. although they can always meet the user experience and get users' clicks, however, more or less, there will be less time-effective components. the user still clicks because there is no better one. However, if you can use the content and add the latest information at this time, not only will the timeliness be obtained, it can also improve scarcity. The most important thing is to better meet the latest user experience.

Conclusion

Using others' successful content to improve the value of audience, quality, scarcity, and timeliness is your own success. Imitation has never been out of date. baidu and 360 are good examples. standing on the shoulders of others is not just a matter of misappropriating others. The focus is on doing better than others, in other words, the success of borrowing the results of others is not to let you copy, but to enlarge its advantages, to make up for its shortcomings, and to give full play to its own advantages, highlight your own personality and value. Otherwise, misappropriating others' content is not as good as others. Over time, you will be plagiarized with users and cheating on search engines.

Author: Wood seo article address: http://blog.sina.com.cn/mumuhouzi