How the new webmaster should quickly establish the target keyword

Target keyword is an introduction to the basic concept of SEO, veterans are not bothered to say, for no contact with SEO webmaster, may not be able to find the most suitable for their own target keywords. Some webmaster feel that people do optimization can be, they do not have to tube so much, but now most orders seoer, because do not know your industry, they can generally provide is ranked service, you provide the key words, he is responsible for ranking, so, the target keyword still have to determine for themselves.

Then, what is the target keyword, how to choose, need to pay attention to what problems, most love tous with their own language, with the most superficial expression of one by one elaborated.

First, what is the target keyword

Simple understanding, is the site hope that the search engine can have a good ranking of keywords, SEO is around the target keyword to do.

Second, the choice of the target keyword method

1, according to the site's main projects, the first selection of a wide range of related, target customers easy to search in the word, to the stars jewelry for example, this site is a Korean jewelry wholesale online trading platform, according to main projects, the most relevant has "jewelry wholesale", "South Korea jewelry Wholesale", "Small jewelry Wholesale Network", "Jewelry purchase" and other words. Use Chinaz to check each word Baidu index separately first, see a large amount of search, if there is no one search, you can pass off, and then look at each word at the current natural ranking of the home page, is the inner pages, or home page, if most of the pages, we use the homepage to do, is very easy to do the home, in addition, 500,000 inside the word is also easier to do the home page, if it is particularly hot words, tens of thousands of pages, or the home page are more well-known sites (see weights, included number of bars, etc.), you should try to avoid, may be thankless, you can turn to do related words.

2, analysis and learning competitors. The natural ranking of those words just before the site, in the Chinaz to check the weight of Baidu, according to the number of visits sorted, to see what the words are respectively, to bring them traffic, these words are available, because they have been studied.

3, according to the user's search habits to find a number of new derivative words, but it is estimated that the above mentioned peer site should have already thought, they study the time than we long, we 0 start, can start from imitation.

Third, the choice of target key points of attention

1, different periods of target keywords may not be the same, according to the site's own weight, choose a slightly hot or slightly cold words.

2, to select the site's main business-related words, the ultimate goal of SEO is to improve conversion rate, otherwise even if the rankings up, there are users click, and the main business is not related will also jump lost.

3, to the key words of competition analysis, novice webmaster first do not touch too difficult to do, easy to fight enthusiasm, to try to avoid hot words, you can choose a slightly longer word.

Above all is the favorite tous in the initial study summed up, hope to SEO new webmaster help, Master please float over ...

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