Article Description: How long can Twitter still be on fire ? |
Recently thought up a topic, pure discussion.
Why do you think of this because of a few phenomena:
@ Fat Hu Fei Weibo (closed), once concerned about the 470+ individual, there is a period of time, half an hour if not to see, there will be at least 4-5 pages update out, and now, I just went to see, or those people, the average half hour update quantity has not more than 1 screen.
Many friends of the blog, since the microblogging, the neglect of updates, a large number of idle blogs appear. At the same time, the number of people with little blog is also not increased.
Taobao University President @ Liu Bo home Luo, opened the trumpet, is now significantly smaller than the public account active, because he needs a place to be able to frequently publish his favorite car and cultural views, while playing the principal label, a lot of things inconvenient. I have written the "dumb micro-bo worry" phenomenon is a large number of emerging.
That day I in Zongxi Watch will and @gary_jojo talk about why I turned off the micro Bo, I said one thing is I can not control their mouth, and secondly is fat Hu Fei Weibo whole became a customer service platform, I have more important things to do. Then he shared with him a "weird problem", which is that every time you open a browser, it's natural to enter the first letter "T," he says. And I feel that I spend too much time on Weibo every day, and I want to cut it down immediately.
Think of the recent microblogging has been fired to the Sun, Sina's share price because of micro-blog completely rolled over, Sina Weibo also independently enable the new domain name, and so on. All public opinion is directed towards the concepts of "Twitter in China", "SNS" and "microblogging open platform", as Weibo has become an important part of people's lives in just one or two years.
This thing can not help but let me think of the year before the beginning of the "SNS", the beginning of the "group purchase", the whole process is very similar:
are exotic forms into China, and are wildly imitated into the climate;
Are like viruses generally spread rapidly;
are eagerly sought after by the media;
There is a strong user scrolling nature. That is, a group of people pull together to use, crazy, and then over a period of time someone do not, others also reduce the frequency. Think about the friends around with happy net;
Occupy a lot of users ' leisure time;
exist in China's decline, the phenomenon is still booming abroad;
......
The last point is interesting, is this the so-called "Chinese characteristics of the localization of the road"?
It's possible, I have studied the cross-cultural communication of Buddhism for some time, one of the conclusions of the time is that Chinese culture has "super fusion ability", any new things, must undergo a localized baptism, bleaching and dyeing, after in-depth "fusion" to adapt or take root. In that article I use the story of the journey to the west to say this thing, a lot of people quite like. I also once thought that happy net, Renren must now envy Facebook in the United States is still booming. My view is that no Chinese characteristics of pure plagiarism, not fun. Taobao, for example, is good enough for China.
All right, pull over, come back, Shimeibo thing.
Explain Weibo with the content of the @ Full name Grand treasure that I talked to the other day: 10 years of our personal views have experienced the "personal website-blog-Weibo" changes. 10 years ago, people want to send something on the network how to do, those "knowledgeable" people will tell you, to do a personal site, own space has FTP, do their own web pages, their own updates. Many people are very happy to do it, but most people can only watch, because not. Later, the blog appeared, we can write in a very simple way, and write can appear on the internet, or belong to their own space, this is so cool, so tens users began to play blog. After also out of WordPress, while satisfying the want to build their own station, but also want to quickly share people, such as me. But slowly discovered that people update the blog more and more lazy, read the blog, with RSS reader time is also less. Then again, Twitter appeared, followed by Weibo, which killed almost all bloggers directly in seconds, and people found that it was easier to share, and a lot of people began to go to Weibo, so they worked hard to keep blogging wild.
From the perspective of communication and communication, let's take a look at Twitter, or what the meaning is.
First, the creators of Weibo want to create a more convenient way to communicate.
Weibo intends to occupy a large amount of leisure time.
Weibo wants to create a real-time, authentic atmosphere of communication.
Weibo wants people to keep track of their thoughts.
So it seems that Weibo is really a good thing.
But I want to say, is the user really so used? Would it be a little counterproductive?
How many people around us have the following phenomenon. Everyone at the table took out their mobile phone to turn Weibo, there is not a sentence of the accosted, a few words, and half of the topic from others forwarded Weibo. We have not found that friends eat together, in order to sit together to talk, but our communication by Weibo occupied.
At the meeting, how many people are quietly watching Weibo, not focusing on the subject of the meeting, making the meeting inefficient and lengthy. I've always thought that this kind of behavior is worse than a crackling with a notebook side of a meeting. So, does Weibo occupy only leisure time?
Weibo is very real time, which is very good. But is it real now? We do know a lot of people through micro-blogging, but also how many people because there is a "V", and have to use a vest, have to think before talking; how many people use a network of relationships for profit, know that "mu" itself is beyond the real. I see more and more phenomena like "to say no," "to Say No," "to see and not to say".
Micro-blogging because of instant and short, will inevitably lead to the idea is not in-depth, many times are "point", what is more frightening is that these points are discrete. It is hard for me to imagine a complete mind bursting from the spark of micro-blogging. For example, Kai-fu Lee Teacher's "micro-blog Change the World", it may be my life the fastest read the book, too simple, I think so. Weibo's "point" is the most important feature, and because of this, many problems are not deep enough, there will be many people think that micro-bo "no nutrition."
So, I am afraid this is the case now.
Intend the actual situation
More convenient means of communication more micro-blog, less face-to-face communication
Occupy a large amount of leisure time
Real-time and real "dumb micro-blogging"
Keep track of discrete points of thought, lack of depth of thought piling up
I share this idea, just want to ask, do you have this phenomenon, how do we see this problem.
Maybe I'm alarmist and don't worry.
What I want to say is:
The use of Weibo is a bit biased.
I say "fire", is "so fanatical" meaning. Weibo has long been and widely used as an important social communication tool, but not now.
People who are aware of this should be able to reduce the time spent on Twitter, "using microblogs" rather than "bubble microblogs".
Really valuable things, it takes a lot of time to think and precipitate. If you want to do this, please put down your phone.
Spend more time with family and friends, body temperature and face-to-face small universe, more valuable than the Internet.
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Finally, because this is my blog, I would like to borrow a question on the "record the thought" of the view.
First of all, the total time we can use to think and share is limited, so if we spend time in some way, we must be missing on the other hand. I always hear people say, recently too busy, have no time to do this, do not have time to think about. We are always looking forward to taking a vacation, sorting out the ideas, and often the more we look forward to the less time. So, we tend to fall into a cycle of busier and more busy.
Second, sharing, communication, thinking is different time consumption. The more time you share, the less time you think. The more time we spend on Weibo, the more we communicate with people on the web, the less time we have to spend with our family and friends. In the same way, we spend a lot of time on Weibo, where do we get the time to think deeply? And thinking, often requires a whole block of time.
Third, "The time of being torn apart" makes us more superficial. Have we found that the time we can empty now is more and more fragmented, and the debris is getting smaller? What's the only few minutes of free time? It's probably the best way to relax at the moment. But don't forget, just for a few minutes, you can't say anything. Kai-fu Lee Teacher wrote in the book is very good, he will use empty time to think of things in a word, and then sorted out on the microblog to share out, which is different from many of us. Stolen time fragments, in exchange for must be the thought of the fragmented.
Four, the complex media environment, so that people's thinking of the depth of the decline. In contrast, why do we still study the spring and autumn of the theory of the thinkers, the ancient Greek thought, we almost all of the natural sciences, are based on hundreds of years ago, the Newtonian system of mechanics, our economy, and began to reread hundreds of years ago, Adam Smith and Marx's writings ... In fact, a lot of things have explained that the human increasingly lack of concern for the mind itself, and quick success to study those applications. Once I chatted with Zol's Lin She Tao about the Chinese medicine and so on, he thought that the ancients why can study a thing very thoroughly, is because the other people did not have other things to do, has studied a thing for several decades, therefore can get through.
Compared with the ancients, we now have to deal with mobile phones, check email, watch TV, to do a lot of things, and now add to the microblog. In this sense, we are really very difficult to do in-depth things, because the media environment is too complex, because we can not focus.
Then, fast food reading and superficial understanding, let our thoughts stagnate, let us reduce the ability to express. We are not going to read very long articles, such as this one, many people will carry the wheel, in a minute to read. We are too used to the "Flip" magazine, the micro-blog so fast-food reading. We run into problems and doubts, and rarely ask questions because we are too busy because they are irrelevant to us. What is the final result? It is difficult for us to write a long thing now, most people's ability to express, limited to 140 words of micro-blog, or even 70 words of text messages. I am not saying that brevity is not good, what I want to say is that a lot of people really can't express clearly.
Therefore, I hope that the students who are aware of this problem should pay attention to the question of "How to use the time of fragmentation".