When talking about word-of-mouth promotion, most people think it is more mysterious than SEO. In fact, any promotion means is regular and follow-up. Today, I will share with you some of my experience in word-of-mouth promotion on some websites.
Step 1: Let users remember your website
What if you want users to remember your website? You need to do the following:
1. The website must have its own characteristics, including positioning, content, and design;
2. It must be well presented so that users can quickly learn the benefits of your website;
3. Website domain names are easy to remember and spread, and website names are also easy to remember and spread.
Step 2 of word-of-mouth promotion: make users feel very good when browsing your website
How can we make users feel better?
1. The server speed must be fast,
This is a very important factor, giving users a "quick" feeling, and users will naturally like your website.
2. Website design must be user-friendly
The website design should not be imitated in the same way, but should be taken into consideration from the user's point of view. How can we design the website easily.
3. Express your benefits in a straightforward manner
Many websites have a lot of good things, but they are always confused. It is difficult for users to see your benefits at the first glance on your website. Website creation is not an art. Do not be confused. The more direct the website is, the better it is.
For example, when the Hanyin network is doing humanized optimization, add the following words to the new user registration page:
Ü you have your own music blog and add all your favorite music to your music blog. You don't have to go online to find a song every time.
Ü with your own music blog, you can upload your music files, flash files, and DVSs to the Internet to share with many netizens.
Ü once you have a music blog, you will become a new and new human in the new era. Your life will become more colorful because of the music blog!
Ü if you have a music blog, you will become a network neighbor with Dalang and donglaidong. You may also become famous as they do!
Users who enter the registration page can register quickly as long as they have read these statements.
Step 3 of word-of-mouth promotion: suggest users promote word-of-mouth in key locations on the web page
If you do not remind users, most users will not take the initiative to help you publicize, but once you place a heavy position on the webpage, it implies that the user, like your website, users who think your website is good will help you publicize your reputation.
We also use the Hanyin network as an example: after a user successfully published a music blog, we added a prompt language:
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