How to analyze the website data to make the website SEO clearer

SEO optimization, keyword ranking is very important, but for the industry site, only the ranking is not enough, if you come up with the keyword, but there is no flow and profit, it is tantamount to doing nothing. White site only so do optimization is to bring traffic to the site, but also to profit. How can that be achieved? Before we said how to analyze the site more conducive to site optimization, and now said is through the site optimization of the site data analysis, to do the best SEO.

1, spider log, that is, spiders crawl through your site left traces (data), to see what spiders crawl the pages, did not crawl which pages, grabbed the number of the same page. When you know the data, you have to look like how to get spiders to visit which pages are not visited, how to make spiders do not crawl the same page too many times. Spiders crawl Your page is not necessarily the final crawl number, spiders will also be the crawl of the page analysis, if found to be low quality or duplicate pages, may be deleted by the search engine.

2, keyword analysis, from the user's search point of view to analyze keywords, keywords and the ease of the analysis of the effectiveness of key words. And for keyword analysis in the optimization of the work is very important, the user is through your keyword to find your site. Keyword optimization should be done easy to do more difficult, those who are easy to do the user search the most keywords first do up, some of the main keyword is best not to spend too much time, because we all know that the main keywords in the flow accounted for only 5% of the remaining.

3, the Statistical data analysis, analysis which pages are users use the most, which keyword is the user is the most search, the user's stay time and so on. By the user experience of the data, to determine which users welcome the page, enhance the optimization of these pages. Through the analysis of the site's data, the interests of the site to maximize, of course, including the site's traffic, conversion rate, income and so on. For the site traffic, we also know that the optimization is only part of the flow can be obtained through a number of ways, such as network promotion, forum promotion, QQ group promotion, etc., this is only part of the SEO.

And the purpose of SEO is to tap the target customers, do the target user keyword optimization, the site to maximize traffic, for example. If your site through a number of ways, such as bidding, network promotion, and so on, every day to browse 10000IP, and the transaction list has 100 single, then the conversion rate is only 1%. And you through SEO, find target users, targeted to optimize the site, the IP has 1000 per day, and the transaction of the list has 100, conversion rate is 10%. I think that boss wants to be the second situation, and the first situation is definitely a more expensive way to promote, which can highlight the advantages of SEO where? So SEO is not simple.

Website optimization analysis of the data are many, such as the recent changes in the Web site IP trends, the last few months Site page collection and rankings, and so on, only through these data analysis, you can do a good job optimization. If you just busy what outside the chain, chain, friendship links these, it is only part of SEO, of course, SEO these also want, but these are the most basic. This article is edited by Shaoxing SEO (www.lujingjin.com), reprint please keep this link, thank you! Welcome to join SEO Exchange Group: 142267729