How to face the marathon SEO Webmaster

With the development of the Internet, the competition on the internet is also escalating. SEO (Search engine Optimization) has become another war between the enterprises.

Then, as a webmaster, seoer us, how can we make the best SEO optimization effect? How to bring more wealth business opportunities to enterprises through the network?

This is worth each stationmaster, seoer ponder. The market is constantly changing, market competition is also escalating, those a recruit fresh, eat the days of the SEO promotion era passed, now SEO (Search engine Optimization) has also evolved into a "marathon." Early run is not necessarily the last winner, a inattentive, ranking may fall. Being complacent will only be difficult.

So, as a webmaster, SEOer, how should we deal with the "marathon" type of SEO optimization it?

Website planning: The subject direction of the website should be clear

Users open your site, at a glance you know what you are doing, such a site has the meaning to continue to optimize the next, or do more I am afraid there is no meaning.

For example, you built a SEO blog, why talk about some of the trivial life stories, and "SEO" related to the topic of a handful of things?

This site a lot of it, you must be webmaster, seoer have seen some. Baidu, Google and other search engines, although it is not able to determine what you are writing, but it can be clear to analyze the entire page in the reflection of what the theme, and your site topic content has much relevance. Otherwise, even if your site content every day by seconds, how can it? The lack of a central theme competitive website will never be the pinnacle of its industry.

Outside chain construction: Outside the chain is not the myth of SEO

Until now, there are still many people think: website optimization, SEO, only need to go up the chain, the site rankings can reach the ideal location.

There must be such a thought webmaster, seoer a few, we from a variety of links to buy and sell online can be seen. But finally through this operation to achieve the real success of the webmaster, seoer and how many?

In fact, although the chain is a website optimization, SEO is a very important part, but the chain can not dominate the site rankings. XF Network Studio in the optimization of some sites found that many of the customer's site has thousands of to tens of thousands of outside the chain, but the search engine rankings are not very ideal. After we looked at it, we found that the internal optimizations made by these customers ' websites were really very bad. Outside the chain can stabilize the weight of the site, but eventually there will be a bottleneck, or go down is always a marathon of Seo road, your website can not get real blockbuster effect!

Details determine success or failure

Details determine success or failure, this is a book title, but also a truth, but all industries, everyone should pay attention to, of course, as stationmaster, seoer we need to pay more attention to detail. I think the meaning of this sentence everyone will understand, but the actual implementation of the number of people?

Take the site optimization, SEO most basic, your site has done a perfect 404 pages, reasonable robots optimization, the correct 301 redirect?

These are seemingly very small problems, but as a webmaster, seoer you, as well as random search a word, casually opened some websites, absolutely no less than 30% of the site did not do such optimization.

Many people will ask the XF Network Studio, my site updated every day why the ranking is not good? Before asking this question, please take a good look at whether you have done the attention of the details of the website.

Website optimization needs to be standardized

Webmaster, SEOer, your site keyword is the use of the separator is ","?

Many websites use "," "comma,"-"short links to separate keywords, so that the search engine must be to express a particularly long statement.

Of course, this is just an example, here want to inform everyone is that website optimization must be standardized. Please refer to the XF Network studio before the article: Web site compliance with the standard SEO optimization has been half the success.

Ningquewulan guidelines

The quality of the site, in the search engine weight of the high and low, not in this site has much rich resources, nor is it has how many outside the chain.

Take a blog for example, in all walks of life, there are a lot of blog ranking in the ordinary Web site before, presumably these blogs are not a few can do every day desperately to do the update, hair outside the chain, but why these blogs have reached the ideal ranking it?

In fact, because of the freedom of the blog, many webmasters adhere to the "Ningquewulan" guidelines, there are good things to write up, no good will not write. There is excellent outside the chain to exchange, no excellent outside the chain will not exchange. To do the best content, outside the chain, is the accumulation of ningquewulan. If the Ministry of the first page to you tomorrow to a hyperlink, then your site weight will certainly fly up.

Finally, the XF Network studio that: Website optimization, you are in the four to dial the SEO optimization theory, rather than relying solely on the labor force struggle, adhere to, or betray the basic principles of SEO optimization.