How to fight the breakthrough in the era of the national SEO

Source: Internet
Author: User

Remember back in 2003, there is no SEO this term, I began to dabble, at that time I put this optimization work called Search engine natural ranking optimization. Of course, at that time the site is very small, know how to optimize the number of people less. I made a very simple free novel site, as long as the title and keyword set up, the flow will be easy to come. Later did a clothing portal site just one months to do the global Alexa ranked 40. But it's all over, it's all cloud!

The development of the Internet rapid, to today has been the era of universal SEO, look at the internet many websites, large to the portal, small to the enterprise station, which does not do SEO?! And now the technology of SEO is also quite transparent, almost every web site or people involved in the site to know a little bit. I once heard a boss say: SEO is nothing, technology and practice has been very transparent, everyone knows, what a big deal. I am going to say, yes, there is no technical content, there are some tricks. However, it is because there is no technical content will let this technology instantaneous national, when there is no technical content to do more people, more competition, it means more and more technical content, how to be in the era of universal SEO breakthrough.

Now do SEO even Mars are aware of the content of the king outside the chain for the emperor. The content of the king is certainly true, because search engines are really very important to this. There is a rule for search engine rankings that will never change, that is, it is certain to judge by some logic and to recommend to the search user the content that the quality of the different people like. However, if really around the content for the king to do, I think that is the site operation, it is not SEO. Speaking of which I have to add that, today this article is mainly for personal website SEO, which is purely SEO-centric.

If you have just done a website and are ready to go online, then it is necessary to properly locate your keywords. Of course, every webmaster wants some popular keywords to have a good ranking. But as a new station, SEO is really so magical? For example, if you are doing a novel website, then you must hope that the "novel" or "novel Reading Network" These hot keywords can be ranked first page or even the first. But I can tell you, by SEO impossible, at least in the short term is impossible. Because now the search engine for rankings, especially some hot keyword rankings have a more stringent mechanism, and the site's assessment period is also fastidious. The previous rule that the search engine never changes is to show quality content to search users, and part of this is to add human factors. For example: The website in the industry time, the website whether by the user attention and likes and so on. As a new station, we can not be too eager to pursue rankings, this time more important is included, obviously did not include where to rank ah. Some of the early content of the work or can not be lazy, even if it is false original is not good, search engine on your site's first impression is necessary to do well.

Then these hot keywords for the new station to have any way to row up, we can not be too eager to pursue the ranking of hot keywords, from the countryside to surround the city's strategic approach. The difficulty of a keyword optimization depends on how much of this keyword is in the search engine's relevant pages (the number of competitors), and how much of the keyword's search index (whether hot or not many people want to argue with you). We look at the "novel" this keyword in Baidu search to find the relevant page has 100 million pages above, the index of about 150,000, means that there is very much traffic, that is, there will be a lot of SEO experts want to rob this keyword. And then look at the "novel Reading Network," the relevant web page is probably 5200多万个, the index of about 100,000, traffic is also very large, obviously there will be a lot of people rob this keyword. So this is a bit like a marathon rally, and our goal is to "novel" the Championship. Take the championship before there will be a lot and a long tournament, you have to win each of the first points of the championship, slowly accumulate points for you, for the championship to do the foundation. Here I make a practical example with the novel Ya reading Net www.xiaoshuoya.com. "Novel" is the ultimate goal, then the need to divide the various stages of the goal, like the pyramid of the same step-by-step pile up. First of all, we split the novel into several short words as our long-term goals, such as: Novel Network (1.5W), novel Download (2.5W), romantic novels (3.5W), crossing the novel (2.5W) and other novel classification of short words. Then according to each short term to customize the medium-term goals, such as: Free novel (5000), free novel Network (2000), free novel download (6000) and other short words related short words. Then according to these related short term target, such as: No advertising novel network (1000), no advertising novel website (800), alternative novel (600) and other relatively easy peripheral short words. Finally, according to these peripheral short words and the development of long tail keywords and pages, such as: novel Ya Reading network, novel career free novel network, free no advertising novel network, green free advertising novel network, such as long tail keyword.

In fact, we can see the keyword Phase division is very obvious, first index only dozens of or hundreds of of the keyword to do up, with the ranking has the flow, then your site's weight and the weight of these pages will be improved. Then do the one thousand or two thousand index keyword, these pages accumulated weight score can be passed support. For example, 100 people recommend that you are the best in the country and may not be useful at all. All we have to do is to arrange for 100 people to do the best in each neighborhood, then let the 100 people recommend a person that he is the best in the region, and then the same as the best recommendations in each region that he is the best in the city, and finally let each city the best recommendation that you are the best in the country. Then the championship will come out.

Carefully plan your main keywords and each layer of keywords, as planned step-by-step implementation, pay attention to every detail, now SEO than the details, is more than patience. Finally, I also by the way to mention the chain, so that the chain for the emperor that is certain, the chain is equivalent to just mentioned a lot of people recommend you. But here I estimated that there are quite a number of webmaster or novice bar, they are doing a repetitive work every day, desperately hair outside the chain, but the quality of the chain? For example, now to choose the "novel" The key word of the entire network champion, then there are many people vote, some are basketball experts, some are masters of E-commerce, some are sweeping, Some are masters of fiction, needless to say too much to know who has a higher vote weight bar. In addition to the number of the chain, it is like a person to vote for you 100 votes and 100 people each vote for you, needless to say too much to know which weight is higher. Well, here do not say too much, or to keep the secret good Kazakhstan ~ ~ Welcome to reprint, and hope that we can be kind, if reproduced, please indicate the original article source novels http://www.xiaoshuoya.com author: Dreamers, finally wish everyone's site has a better ranking, Get your own championship soon, thank you!



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