1. What is the sandbox effect?
Sandbox is an important measure for Google and Baidu anti-spam websites. Baidu didn't have the concept of sandbox at first, and it originated from Google. Although Google has a sandbox, Google's indexing is still so fast. As long as it is a new content, it is recorded as usual. Although Google includes new content as usual, these websites still need to undergo the verification period. After the assessment period, the website can be replaced into the Google ranking directory by Google. When Google performs an assessment on a new site, it generally starts to record and then checks whether your website meets the criteria for Google record. The validity period is generally set to two to three months by Google, or even longer. After the verification period, Google will release your website into a sandbox to participate in the normal Google ranking. Baidu sandbox is the same, but Baidu and Google have different focuses, so I won't say much here.
2. How to get rid of the Sandbox effect
First, determine whether your website is put into the sandbox by Google or Baidu. You can enter your website domain name in the Google search box to check whether the overall website indexing is normal, and then enter a long tail keyword that is not very competitive, if your webpage link result is displayed in front of the Google search result, your website may already be placed in the Google sandbox.
Why is the website put into the Google sandbox? There are several reasons. First, it may be because your new site suddenly imports a large number of links, which will cause Google's suspicion. If it is an old site, it will not work if you add a large number of links in the short term; excessive optimization will also lead to a dislike of Google. From the above reasons, we can find that Google focuses on the quality of links, while Baidu focuses on updates.
Efforts are also required to get rid of the Sandbox effect. When you find that your website has entered the sandbox, don't worry too much. First, we can optimize the website based on the optimization problem. Every day, we insist on updating the website content and adding new webpages to attract spider visitors, in this way, your website can quickly get rid of the Sandbox effect. Second, when linking, pay attention to the link quality, so you can occasionally add some high-quality links. Finally, it is best to make the content original. If you cannot do it, you cannot cheat. Once discovered, your website may never be able to get rid of the Sandbox effect.
The methods described above to get rid of the Sandbox effect are also common for Baidu. In fact, no matter what kind of optimization you do, you cannot get rid of these methods, I hope that you can keep these methods in mind and earnestly do your website well so that the ranking of the website can be quickly improved.