How to choose the building station System of foreign trade website

Source: Internet
Author: User

Now many foreign trade enterprises will be operating on two platforms, one on the trading platform, the second is to establish their own independent website.


Platform operations do not need to worry about foreign trade enterprises, only need to do their own marketing on the platform can be. But mature foreign trade enterprises will build their own independent website, better show the strength of the enterprise, due to the lack of understanding of the site construction, the absence of planning, technology and design team, often the site is not suitable for operation. At present, there are many building stations in the market, the advantages and disadvantages of different, how to choose suitable for their own enterprise construction station system, has become a lot of enterprises must seriously consider the first priority.

The following is the author's view of the construction station system to consider a few points.

First, site positioning
Before choosing the station system, it is very clear that the purpose of the site is to be used purely as business cards to display, or for marketing, to attract more traffic, improve conversion rate. This is because the current station system has a lot of, which do better have pageadmin system, production of multi-lingual, multi-station, of course, there are WordPress system can also do some simple single language display site, all the system has no merits and demerits of the points, only suitable or not, only positioning clear, In order to choose a targeted system for website construction.

Second, the design style
Foreign Trade website, page to the customer's first impression to be simple and clear, domestic and domestic aesthetic difference is very big, the domestic website generally pay attention to the appearance, the outside code website should pay attention to practicality, the page design must accord with the overseas user's browsing habit and the esthetic idea, must remove the Chinese localization website characteristic, otherwise very affects user experience. Before you can browse a number of foreign sites, to understand the characteristics of foreign sites, which for you to design the site page or choose a site template can bring some benefits.

In terms of templates, pageadmin and WP these systems have templates to choose from, and basically are free to download the use.

Third, space server requirements
Web site in the domestic server, never consider the international export bandwidth restrictions, causing overseas customers to open the site is very slow, seriously affecting the browsing experience of overseas customers, the site needs more than more than 10 seconds to open, in the waiting period may customers have lost patience, turn off the web to find another enterprise.

Summary: There is no best system available for only the most suitable system. Each construction station system is in fact for different situations of users and developed, universal system has not been born. I think, when you want to build a station, it is best to put their own industry positioning, product features, functional requirements, style design simply list a form, and then refer to the performance characteristics of various systems, and then make one by one contrast, the most close to the needs of the system to find out to do the final test, this way to build their own site.

The official website of the two systems is attached below:
Pageadmin Website Management system: Http://www.pageadmin.net
WordPress website System: http://cn.wordpress.org

How to choose the building station System of foreign trade website

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