How to improve content collection of local portal websites

Source: Internet
Author: User

The nationwide comprehensive portal has been occupied by several big internet bosses, local portal has become the main force of the rise of these years, local portal to do the bulge, in the industry's reputation will be very large, in the content and content of the section of the flow is our most concerned about a few big points, especially in the initial stage of site construction, Timely collection of content is critical. The following A5 Webmaster Network SEO Diagnostic Team (http://www.yuehuai.com/seozhenduan/) on this issue with you talk about:

Based on original content

We all know that the weight of the content of the site is critical, but the weight of the site has not come up, we must be based on content, even if the later site stability, traffic up, the original content is as important. So how do portal Web sites do original content? First is based on local, local services, take the shopping channel, the editor will collect local news, for local consumer users to provide consumer discounts first-hand information, product pictures and instructions to the field to collect the editors. To the national portal to reprint content is completely meaningless. In the local type of portal site, the most salient point is that the original content will be very fast, only the content is included, it may have late traffic, or the user's active degree. So deep in the city of the actual needs of users, not only for consumers, but also for search engines to provide original content, the content of the site and the consumer's life combined, is the local and national portal sites are different points of focus.

Increase user stickiness

On the basis of providing content to consumers, and then more to increase the stickiness of local consumers. To provide users with content is, after all, a single line, inculcation style. This does not meet the promotion of higher web sites or more comprehensive requirements, so how to convert users to the website members, the local user consumers more into the site content creation and flow, this is the most effective. Take the site of different sections of the production of topics, you can invite users to participate in the production of content. For example, go to the campus of the local university, look for the street to shoot the model object, this is a kind of good propaganda mode, take the campus as the focal point, can produce more resonance, and more radiant surface. In addition, through the search for local business cooperation, in the event, for the site title, the site itself as a third party to participate in the promotion of activities, to achieve multiple benefits. For example, the introduction of the website's exclusive membership card, through membership, consumers can enjoy the local businesses in the consumption of a certain discount and other privileges, this is the portal site to attract local users of the key point. In fact, the local portal in the user's access has its own innate advantages, but to be in the dispute among the site groups, to do the first, user advantage must play to the maximum.

Local site, the preliminary work is mainly in the amount of visits, this needs to create a unique content, of course, unique and original has always been inseparable. Some major news, some of the topics of concern in a number of large-scale web sites, forums have been well-known, these content hair in their own website no doubt what is not fresh, not only users do not love to see, Baidu also disdain included. Therefore, in the content update, to have their own distinctive characteristics, of course, this feature and the site management team and local characteristics have a clear relationship, not a day or two will be able to highlight out, need to be in the repeated exploration and play out. Xuzhou 52 Real Estate Network Www.52fdc.com original submission



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