How to obtain domain seo keywords

Hello everyone! In the previous article, we have learned how to use the Baidu Index to obtain the website's "subject" (core keywords ).

Now we need to extend the keyword.

First, we understand two concepts:

Keyword density ------ the keyword density of a webpage refers to the ratio of the number of keyword occurrences in the text of a webpage (excluding HTML tags) to the total number of text words.

Explanation: If a webpage contains 100 words or words and the keyword appears twice, the keyword density in this section is 2%.

Keyword extension degree-the formula for calculating this quantity is complex. You can understand this as follows:

1. If there is an article about "school", there will be words like "teacher", "classmate", and "classroom. If this document does not appear, it must be unrelated to "school". The more frequently these words appear, the greater the correlation between "article" and "school". Therefore, when a user searches for "school", this article is more likely to be placed in front of SERPs (search result page.

2. Take my website as an example. The core keywords of this site are "clothes matching" and "clothing matching ". To address this collocation problem, we must use keywords such as "men's clothes", "women's clothes", "matching skills", and "brand clothes". That is to say, if the website does not contain these keywords, the search engine will not recognize this site as related to "clothes matching.

3. We can extend the keyword to "finding a relative ". Different relatives have different levels of intimacy. For example, in figure 2, "men's clothes", "women's clothes", "matching skills", and "brand clothes" are "clothes" and "clothes, however, due to Chinese language habits, "clothing collocation" focuses on "collocation". Therefore, the first three keywords are close relatives of the core keywords, "Brand clothes" can only be regarded as "clothes matching" distant friends. Of course, close-affinity distant relatives are relatively speaking.

So how should we expand the website's keywords?

It is very simple. Since we are optimizing Baidu, please help Baidu.

Search for Baidu promotion (now you must go to Baidu promotion registration to see "more related"), OK! These long blue keywords are the keywords of your website.

Now let's write down the first seven keywords.

Note: these seven keywords are for reference and are not absolutely required. To illustrate the problem, you can think of several "most relevant keywords" to replace several of the seven keywords, you can also modify and combine keywords.