Popular keywords, such as the site optimization of such words, traffic is big, competition is also very large, and the conversion rate is relatively low, and the other such as website optimization company, Shenzhen website optimization, such as the intention to express more strongly, then the conversion rate is relatively on the up, colleagues, competitive nature than a single SEO and so similar to a much smaller. Then the long tail keyword in the Enterprise website optimization process has a very important position. Here are some ideas for thinking about SEO:
Long Tail keyword General situation is a few words combine together, and will bring a certain high quality web site Vocabulary, long tail keywords generally in the site are not the main keywords and the sought-after keywords,
A, we want to optimize the long tail keyword, first of all need to know the content of this page, you send the content of this page is what? Not all content can be used as long tail keyword to bring you traffic, a lot of web content just to make the site more rich. For example, some industry news, some hot topics, such content often flow will be taken away by a large portal, without your share. And often your content is coming from them. Content like this, there is no need to consider ranking. But most of the local Web page is a keyword to explore.
b, when we write the content of the page, the need to emphasize the purpose of the keyword, but also pay attention to the keyword density, as far as possible in each paragraph presented the keyword. In the site before and after the best presentation of the purpose of long tail keywords, the first time to present the purpose of long tail keyword can be bold, plus black. In the title of the article can define an H tag, can use H1,H2 and so on to emphasize the purpose long tail keyword. It is best to present the long tail keyword in the content appropriately, in order to improve the keyword density and content relevance.
C, the internal anchor text link to the long Tail keyword ranking effect is very large, we do internal links can apply related articles referral, the latest articles and so on. In a article Progress B article purpose long tail keyword can add anchor text link, so demand a process, do up very powerful.
D, the page, the internal are done, the need to do is appropriate to do the anchor text outside the link, the impact of the ranking of important elements is the anchor text, whether external anchor text or internal anchor text is very important. We can set up a few customers, such as Sina, news and NetEase, can send some false original articles, and add long tail keyword links
E, for example, we need to optimize the term "website promotion Company", but a content page is often difficult to do a detailed short keyword. So, we need to look for a longer keyword. We can apply Baidu, Google search "long tail keyword" to get Baidu and Google under the relevant search, in the relevant search, find more suitable for my needs to do long tail keywords.
F, a Web site to reach an industry, so there are very many long tail keywords, so we have a long tail keyword and its linked list. Put this keyword and its links, recorded in your long tail keyword record list, so that when other send other articles when the use of anchor text.
G, when we write the title of the page need to pay attention to, in a page, often only focus on the spirit of a keyword. A content page can complete a keyword first, is very good. To be very careful is the URL of the Web site writing, most of us are using a content management system to do the site, fundamentally can generate static pages or pseudo static, so this can be overlooked, but many of the CMS acquiesced URL is relatively deep, such a construction is not very good, we as far as possible to reduce the directory layer, of course, If you can include keywords in the URL is the best.