How to optimize keyword ranking for enterprise

First, from the site internal optimization, according to the bottom level page templates, theme templates, channel templates, the first page template order modification.

Second, the station outside the cooperation (friendship) connection optimization.

We can consider the following aspects to do further SEO work:

1, optimize and channel-related search engine popular keywords, timeliness hot content

2, the dynamic page URL static

3, regular follow-up observation of the optimization effect.

The following is a specific case: the welding machine transformer for our SEO object for specific analysis.

First of all, notice that the welding machine transformer in Baidu on the amount of very low, only nearly 417,000,000, visible this keyword is an unpopular. And in front of the site containing this keyword is a three or four-level domain name and is the inner page, from this point of view is very easy to do.

First, internal optimization:

1, we open we want to do optimization of this keyword site, open the site to view the source file, we can notice the source file of this site title, Keywords, description

Part of the content of the welding machine transformer optimization is not involved, so we start to do this word optimization to be aware of this, there will be about this keyword content appears in this

The source code of the website.

<title> Welding Machine Transformer _ Welding Machine _ transformer-Suyun Network planning </title>
<meta name= "Keywords" content= "welding machine transformer, welding machine, transformer"/>
<meta name= "Description" content= "about 120-150 words, let the keyword nature into the description"/>

2, to ensure that the news of the website constantly updated, information should be biased in favor of welding machine transformers.

3, the site's navigation bar and columns to include as much as possible or part of the keyword included.

Second, outside the chain optimization:

1, for example, daily to the PR value and the high weight of the forum post, increase outside the chain;

2, to the BtoB website to publish information about this keyword.

3, and related sites to do friendship links