Improve the focus of Google rankings _ site operations

Source: Internet
Author: User
Google's ranking algorithm mainly uses two parts, the first part is its text content matching system. Google uses the system to discover Web pages related to search terms typed by searchers, and the second, the most important part of the ranking algorithm, is Google's patented web-level technology.
The keywords that appear in the title are given a higher weight, so you should make sure that you include the most important keywords in your site's title tag, which should surround your most important keywords to determine the content of the page title. However, the title of the page should not be too long, generally preferably between 35 to 40 characters.
Google will generate a description of a Web site from the first few lines of text on a Web page. In other words, you'd better put your keywords or key phrases above the page so that if Google finds them, it will increase the relevance of your site accordingly.
In determining the relevance of a Web site, Google will also consider the content of the text in the keyword density keyword, but to remember "too much", 6-10% keyword density is the best.
Other strategies to increase page dependencies include adding keywords to the content of the header, and making bold the keywords that appear in the content as much as possible. Google Now also indexes the ALT attribute text of the picture and counts the dependency calculation. So in your ALT attribute should include keywords, to increase the site's relevance score.
The last tip for adding page dependencies is to make the external text links on your site contain your keywords. including keywords in an external text link can effectively improve your site's relevance score.
Damping factor is the actual PR score you get when you vote or link to another site. Damping factor is generally 0.85. Of course, compared to the actual PR value of your site, it seems insignificant. Now let's take a look at the formula for the PR score:

PR (A) = (1-d) + D (pr (t1)/C (T1) + ... + PR (TN)/C (TN))



In general, a PR score greater than or equal to 6 of the external link site, can significantly improve your PR score. But if the external link site already has 100 other external links, then you can get the PR score is almost zero. Similarly, if the PR value of an external link site is only 2, but you are its only external link, then you get the PR value is far greater than the PR value of 6, the external link number of 100 of the site.

The problem seems to be getting more and more complicated now. It doesn't matter, look at the formula below
First let's explain what a damping factor is (damping factor). Damping factor is the actual PR score you get when you vote or link to another site. Damping factor is generally 0.85. Of course, compared to the actual PR value of your site, it seems insignificant.

Now let's take a look at the formula for the PR score:

PR (A) = (1-d) + D (pr (t1)/C (T1) + ... + PR (TN)/C (TN))

which PR (a) is from an external link site T1, based on the PageRank system to your site increased PR score; PR (t1) indicates the PR value of the external linked site itself; C (t1) represents the number of external links owned by the external linked site. We should keep in mind: A website's voting rights are only 0.85 of the PR value of the site, and the 0.85 weight is evenly distributed to each of the external sites it links.
Imagine a website called akamarketing.com, which is linked to the PR value of 4, the number of external links to 9 of the site xyz.com, the calculation formula is as follows:

PR (AKA) = (1-0.85) + 0.85* (4/10)
PR (AKA) = 0.15 + 0.85* (0.4)
PR (AKA) = 0.15 + 0.34
PR (AKA) = 0.49
In other words, if my site gets a PR value of 4, external links number 9 of the site's links, and finally my site will get 0.49 PR score.
Let us see if my site is a PR score of 8, the number of external links to 16 of the site links, then I will get the PR score will be:

PR (AKA) = (1-0.85) + 0.85* (8/16)
PR (AKA) = 0.15 + 0.85 (0.5)
PR (AKA) = 0.15 + 0.425
PR (AKA) = 0.575

The above two examples show that the PR value of the external link site is important, the number of external links to the site is also an important factor to consider.

You don't have to remember the formula, just remember: when building an external link to your own site, You should try to find those sites with high PR value and few external links. However, in order to improve your PR value, one of the things you should do best is to submit your website to DMOZ for DMOZ, the ODP (Open Directory Project).
Google's pagerank™ system is especially important for those portals, such as Dmoz,yahoo and LookSmart. especially to DMOZ. This is because Google uses its own version of ODP as its Web site directory.
If a website is not included in the ODP, then it is not expected to get too much traffic from Google. Submitting your site to the ODP and collecting it is not a difficult task, it just takes a little more time. Just make sure your site provides good content, then click on "Add Site" in the ODP directory, and follow the prompts step by step. If your site content involves a completely different piece of content, you can submit each content page to the ODP separately.
If your site is included in Yahoo and LookSmart, then your PR value will be significantly improved. (LookSmart also obtains a non-commercial search list from the Zeal Network directory.) Power-depot.com is free.
MSN LookSmart the database and updates its own database.
So if you have a non-commercial website, do not forget to zeal.com to submit your website Oh!

Review:
1. The title tag of the website contains key keywords and keyword phrases.
2. Improve the quality and quantity of the external links of the website.
3. Make the site for the three well-known network directory Dmoz,yahoo and LookSmart included.

The best and easiest way to improve PR is to:

1. Provide interesting/valuable website content, so people will take the initiative to make reciprocal links with you, thereby improving your external link value.
2. Submit your website to major portal sites, which can significantly improve your site's ranking on Google.
3. You can add Web sites to industry portals, online forums, guest books, and so on all kinds of places that allow you to add links to URLs.
4. Exchange links with other websites to improve link weights

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