In the New York Times, "old news reposted" ranked second in Google search Sex

The famous newspaper the New York Times has always given an impression of authority and integrity, as foreign media quoted and observed in May 8. However, in order to improve the ranking of Google search, the newspaper even adopted some SEO techniques for "rereporting old news. Observed that Google was ranked second in the New York Times when the keyword "sex" was used.
According to reports, Google will consider the update frequency of website content to some extent in the ranking of webpage results. Therefore, republishing old web content has become a skill for many websites to optimize Google rankings.
Analysts said that the New York Times seems to have used the same technology to rebuild new webpages for news that have already entered the archives. However, it is hard for ordinary readers to see these new webpages, but it can be read by Google's spider robots.
According to the blog, if you search the archives in the New York Times, you can find that many old news have been packaged and the date of the day is indicated on the webpage, rather than the date of the original publication.
SEO is the optimization of search engines, that is, improving the ranking of search engine result webpages through various techniques, so as to maximize clicks. The industry generally believes that as search engines become the first stop for many Internet users to access the Internet, they have become the "traffic distribution" of the Internet ".