Increase the trust of your web site

The degree of trust in a Web site can be expressed as the degree to which the site can be trusted to visitors. It is a kind of psychological effect when visitors visit the website, which is a kind of fuzzy evaluation of the authenticity and authority of the website based on the experience of surfing the internet and life experience. This evaluation can influence the browsing behavior of the browser, for any one site, especially news sites, E-commerce site has a very important significance.

Although the credibility of the site can not be measured in specific units, but it does exist in the grade difference. High credit sites can win more stable return visits and competitive advantage. And the lack of credibility of the site is likely to collapse in a very short time.

So how to improve the credibility of a website? Below we from "website design" and "Network Marketing" two aspects to summarize.

One, the website design enhances the trust degree the skill

The copyright notice of the

Copyright notice is very important in the design of the website, a website without copyright notice is not trustworthy.
Detailed company introduction (about US) No one wants to do business with an "unidentified object". In the network transaction behavior, the website's company introduction (About Us) page undertakes the task of "building the party transaction entity" to the guest. The clearer you describe yourself, the easier it is to win the trust of your customers. The usual technique is: Specify the company's establishment time, scale, business scope, purpose, company address, contact telephone number, contact person, mailbox, bus route and so on, you can through the picture to the guests to show their company's specific location, façade, office environment and so on.
Contact details such as telephone, email, company address. These contacts should not only exist on the "Company Introduction" page, preferably on every page, usually at the top of the page, or at the bottom of the copyright notice.
Industry or professional nouns the presence of an industry or professional noun in a Web page can help improve the trustworthiness of the site.
Case Introduction The listing of company operations or cooperation cases on the site helps to increase the trust of the site.
Customer feedback (message) valuable and relevant customer feedback (mail, message) and so on to help improve the trust of the site.
Partner sites Add the same series, the same area, or links to well-known sites to help improve site trust.
Website News is a special area on the home page to publish the company's latest information, the product information site has a higher degree of trustworthiness.
Exquisite pictures, flash, fillet tables, etc. these factors can reflect the company's technical strength and the importance of Internet customers. Web sites with exquisite Web pages are more trustworthy than blurred images and less-than-beautiful websites.
Update a Web site in a timely manner according to the festival or custom of the area object this factor can close the distance between the visitor and the website, at the same time can let the visitor feel very strongly: the website is specially supervised by someone, and it is always updated.
Other humanized design such as introduction of relevant knowledge, to minimize the number of customers fill out the form (content) and so on
Second, network Marketing to improve the degree of trust skills

It is best to use the official language when a language is officially used to promote a website or product to a customer. Taboo sayings, exaggeration. Except in the face of special groups or for special purposes.
The use of authoritative media if it is through to well-known websites to advertise the form to promote the site, preferably according to their economic strength to choose more authoritative website as a partner.
Article Professional strong if it is through the release of articles to promote the site, the first should focus on the quality of the article.
In Add
There are many ways to improve the trust of the website, such as preventing the website from making mistakes, reducing negative news, negative messages, negative mails and so on, increasing the evaluation of the customers ' recognition, etc., this is a fine project, careless not ...

Source of information: SEO blog-guagua513seo