Influence of webmaster's keyword density on ranking

Therefore, many webmasters do not pay attention to the keyword density and think that this is irrelevant, especially for some irrelevant keywords related to content optimization, such as optimizing some tea keywords on the tea page, in this way, the density is definitely very low, and the content relevance is very poor. Can the keyword optimization in this way achieve good results?

In fact, the layout of keywords, the relevance of keywords and content, is not only manifested in the title of the website; if there is a keyword on the title, but this keyword does not appear on the page, it is certain that the relevance between this page and the keywords is very poor, and the optimization is relatively difficult. I learned through my own practices that, it takes a relatively long time for keywords to generate rankings only through the accumulation of external links, and the stability is relatively poor. For example, you need to optimize the page ranking. The rise of weights leads to soaring rankings, and the competition of this keyword is higher than that of other keywords. The main reason for analyzing the keyword ranking is that the density of the keyword tea set is sufficient, and the correlation is also very high:

 

The importance of density for keyword ranking: If a page contains a large number of fully matched keywords, Baidu will determine that this page is related to this keyword, when someone else inputs a keyword to find the keyword they want in the shortest time, it is undoubtedly the best content, and the user experience is relatively good.

Although the keyword density can affect the keyword ranking, the random accumulation does not affect the ranking and must appear naturally. For example, the keyword "tea set" on the page appears naturally, there is no accumulation. If we force Insert keywords to a page, although the page keyword density can be improved, we find that this effect is counterproductive because others enter the website, I have not found what I want, or the article may suffer a decline in the quality of the article due to the accumulation of keywords, so the bounce rate will inevitably increase significantly. The keyword accumulation on the page may be like this: the ranking at the beginning is very good, but after a week or two, the keyword ranking has declined. No matter how the outbound link is sent, the effect is still very unsatisfactory, even when snapshots go backwards, keyword rankings drop, and website downgrading.

The density of keywords is not completely controllable. If you see the density difference of a keyword, you can try to increase the density, which will lead to adverse effects. The opposite effect is often achieved, the best way to show the appearance and density of keywords is to let it go. The place where the keyword appears does not have to be deliberately added, because it does not have any effect at all, for keyword optimization, of course, the more relevant the better, the better the effect is. The article was originally prepared by Zeng Yuwen. Please indicate the source of the article for reprinting. Thank you!