Internet Product Manager: Is it true that everyone is a product manager?

Article Description: "Everyone is the product manager" of the crooked.

Do not say this book how, light read this book's name is enough to pull, 360 line is what people can enter not chaos! Choose an industry to combine their own professional, educational background, interests, experience and so on ..., but to the product manager, now become what people can mix? The job of a product manager that was already sacred on the internet has been turned into a street chicken.

1, blow, must be blown, product manager is to rely on a mouth to eat.

Must be equipped with an Apple computer to install a force, so that other people seem to do products and Apple has a relationship. Other people say that the details of the time to the general direction, others pull the future of the details to pull, so you can dominate the topic.

2, face with a smile to accept all the needs, must behave very sincerely.

This is to maintain a good image of the necessary quality, in the face of any demand side, must be cordial, the other party all the difficult needs to immediately agree. Do not worry, everything has to wait for the end of the meeting, "two days" to give a reply. As for cashing in, it's not the last thing I said.

3, painting the Dragon Point fine is not difficult, copy casually "optimization".

Product demo casually can be thrown to the designer, and so the designer finished, it is the product manager of the protagonists. In the review is to establish the status of the time, it is not difficult to find the "registration" button, immediately can scold, this copy users see understand? Register for what? What registration? Immediately change to "fill out, register to become a new user immediately!" 】

4, I do not know how to do, to insist on using rhetorical questions, you feel it?

Sometimes the most embarrassing thing is you point out there is a problem, the other party immediately asked how to change, if you can not answer is very embarrassing. In fact, as a level of product managers, of course, can not directly to the answer, to repeatedly ask others, you feel it? What do you think? As soon as the other person openings, you win, the way to look at one of the following.

5, why the radish to take root, to ensure that you ask speechless ...

Product Manager: Why is the registration button here? Designer: This is true of other websites. Product Manager: Those websites? Designer: xxx, xxx ... Product Manager: What else? Designer: xxx, xxx ... Product Manager: What else? Designer: *&@*% gone! Product Manager: Can these websites represent all? Designer: It's a mainstream website. Product Manager: I ask you these websites can represent all? Designer: No. Product Manager: Since you can't, then why do you put the registration button here? (Back to the beginning, continue around, around three times, the design must be dizzy.) ）

6, shortcut to get "semi-finished" to ensure that a pile of bugs ...

The product manager must establish his prestige at any time, otherwise nobody listens to you in the cooperation process. In order to show their authority, be sure to "track" the first time. Programmers are almost ready, not proofreading, this is the easiest time to find fault, to ensure that a large pile.

7, compressed working hours and his soporific, the leadership must like.

Many people say that the product manager is sandwiched between the executive and the bottom of the middle, the sandwich cookie is not good. Not really, the key is how to do it. For superior leadership, pressure time leadership must like, the leadership asked how long ah? You have to say one months, the leader said a week can not, smart product manager immediately said, to ensure the completion of the task. As for whether it can be done, let the designer programmers add overtime on the line.

8, really can not find the wrong, you find typos.

Don't say more, you know. And the problem of typos can be big and small. You can be said to be seriously misleading the user, but also can be said to typing when the wrong. Anyway, it depends on the programmer being well-behaved.

9, or find no mistakes, then find omnipotent interaction error.

If the product manager can not say a little opinion, will show very not level. The best thing to do is to find a designer, the principle is to let the designer openings, as long as he opened his mouth, you win. Product Manager: Why do you think the shopping cart is designed like this? Designer: (Casually speaking ...) Product Manager: You have a big problem with this design interaction! (See Methods 3, 4, 5)

10, performance evaluation 3.75 points is not difficult, as long as the buttocks slightly raised.

Other people want to say, product manager such toss, the final product data not to performance evaluation will not be. In fact, when setting indicators and leaders to negotiate good, set a certain of their own indicators. If it is not true, almost found that the data do not go, just think of some way to make data statistics to produce "error", as long as the data statistics rules adjustment, that 3.75 points is not a dream.

The above is Shand and friends chat time collected "case", only for entertainment, do not imitate, the consequences of their own.

To be a qualified product manager is definitely not a two or three-day thing. Work a year or two is known as Senior Product Manager, must be above these people. Product Manager is a set of operations, design, technology, marketing, branding, advertising, management ... Multi-Professional comprehensive one post, need long-term work accumulation can be competent, this is not higher education can be developed, and not some of the company's internal bragging rating.