Interpretation of Baidu Optimization Guide: Black hat SEO definition criteria

Hello everyone, I am the Phantom of the Rain. In the previous article to everyone about their own white hat seo some views, for white hat seo we seem to be an easy to grasp, but the most easy to make a mistake, we can think of themselves in the optimization of the site is not often wait until the problem to know that such a operation is not feasible, This is because the search engine actually doesn't have very clear rules for white hat seo and black hat seo boundaries, in addition to the special provisions of some of the operation is absolutely not, there are many operations between white hat and black hat seo, which increased the difficulty of SEO, and if we can grasp the white hat and black hat, Your SEO technology will certainly be able to get a lot of promotion, your site optimization will be more handy, this is also Baidu in the recommendations on SEO advocated.

Black Hat seo, do not know how to define their own hearts, Baidu encyclopedia inside the definition is so written: Generally speaking, all the use of cheating means or suspicious means, can be called Black hat seo. This is definitely a vague concept, what is called cheating? What is suspicious? There is no authoritative explanation, as in the previous article we talked about the keyword piling cheating, in fact, this is also very suspicious, but in the end is not black hat, we have to practice to know.

Baidu on the proposal of SEO has a word, I think it can be a good description of the operation of Black Hat SEO, which is also relatively accurate theoretical definition: "Black hat SEO is the use and amplification of the search engine strategy defects (in fact, the perfect system is not there) access to more users, And these more visits, is to harm the user experience as the price, so, in the face of the Black Hat SEO behavior, search engine will be through a number of strategies to curb. "Whether it is cheating or suspicious means, these are the search engine to determine, black hat in the operation is not considered which operations suspicious or cheating, their starting point is sure to get the search user traffic, and the only available is the search engine, then must find the search engine algorithm loopholes and defects, and to enlarge the use of search engines to get high rankings, access to traffic.

The previous article mentioned a question, according to Baidu Optimization Guide to operate the theory of white hat seo, because the inside for a lot of problems have been defined, which about the SEO in Baidu Search Engine Optimization Guide 2.0 also has a very clear definition of the definition of content and Baidu proposal inside almost. Inside also talked about the specific cheating means is developed, endless, the core of the two points: whether it will affect the search system? Do you hurt the user search experience?

　　

How Baidu defines cheating

Baidu's punishment strategy for cheating on SEO: Light punishment, heavy penalty, mainly look at the quality of search results and user search experience. But such a rule is only the definition of theory, the actual operation of some operational boundaries are difficult to grasp, what is the quality of search results? What is the search user experience? is the content of the evaluation, or based on the link analysis? and the Black Hat SEO means for the search engine flaw amplification degree is also different, Some operations are just between Blur, which is very difficult to grasp.

For example, there is a website very attentively to do the content, visitors can definitely find the information they want, but in the external link building when the use of a mass chain and the purchase of high-quality links, which in the search engine seems to be a black hat method, such a situation search engine how to judge? In terms of content is absolutely consistent with the quality of search engine results, but also in line with the search user experience, but really serious in the use of cheating practices, such a site Baidu will give a good ranking? In the "Baidu Optimization Guide," the theoretical provisions appear to be absolutely good rankings, but in practice may be to see your RP, Many times this will be punished by the search engine.

There is only one way to solve such doubts: practice. For example, mass outside the chain, a large number of spam links will certainly make the site less trust, then we have a small number of planned to group some outside the chain, or choose a high weight platform, mass content are good correlation and high-quality transmission, so for the site, the risk is reduced a lot. Purchase link is also, you can choose to buy high-quality outside the chain, spend a little bit of it, is mainly at ease to buy, because some links are false, a few days ago in the group inside also see a friend chain trading site of the shady. Of course, these methods are not advocated by me, if we do our best to do the content, do a good job of high-quality outside the chain, I believe your site can certainly be optimized up.

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