Inventory the latest search industry for our battle

Once upon a time we were clamoring for Baidu to be too monopolistic, too outrageous, regardless of webmaster feelings, just think of mercenary, then 360 joined let us see the sun, the past disadvantage of the situation can be changed, but ginger or old spicy, Baidu's hard strength and various means to make 360 is also quite uncomfortable, And as a 360来 in all respects not yet fully prepared, said Baidu in the low-end market rubber plaster-like viscosity so that 360 of the browser port advantage also difficult to play a role. But fortunately 360 in the mobile market advantage is also obvious, at least security guards, kill soft also calculate to force, by a lot of users support, so that 360 in product promotion on a more choice.

In fact, we have joined the search industry, because it is a huge cake. From 2012 's earnings, Baidu in the fourth quarter of last year Q4 revenue for 6.335 billion yuan, an increase of 41.6%, net profit of 2.795 billion yuan, an increase of 36.1%. In the industry as a whole is not too good, Baidu's profits can be said to be quite high. And that's why Zhou Hongyi said it was going to do the search. After all, 3721 of the genes are still there, Old Zhou's heart is not dead, a search engine is not his ultimate goal, a huge amount of data is anything a manufacturer like, especially now the mobile internet era, rely on the powerful PC port data flow to analyze the user level, for everyone on the other platform operations are critical. And in the recent series of actions also let us see the future of the search industry.

Baidu: Baidu is the industry boss after all, if you want to keep their leading position will continue to innovate, to reform their products, and in the early 2013, Robin Li to Baidu asked the Wolf, Baidu in all aspects have taken some action, especially the mobile market, Robin Li personally made the team leader to direct the corresponding development work, and recently seized the industry heavy artillery constantly, Baidu is not idle, released a new algorithm green Luo algorithm, heavy in the fight to buy link behavior, the integration of the entire search ranking mechanism, so that more high-quality sites to the top, give users enough trust to search information, Improve the user experience while also allowing the purification of their own brand.

360: said the New Year 360 of the action, must be a number of acquisitions log treasure, although from a technical point of view, log Treasure Vulnerability analysis and security monitoring and other functions are very powerful, but these are not 360 acquisition of the ultimate purpose of the log treasure or significance. Because 360 of the idea is to build a more viable product, create more user viscosity, tamp their brand value, in the user has more say, and the search industry is a can not immediately change the field, take Baidu, although expensive for a brother, but Baidu's profit means is also quite despicable, is to rely on advertising, and 360 on the basis of the main security products, after such a fusion, it can not be immediately to make money in the search field becomes gold Guangcan, because any one involved in safety products are quite earn people eyes and ears.

In addition to the log treasure also need to simply mention is 360 of the ticket marketing, which is the finishing touch, so that 360 of the browser's share directly soared to about 60, further opened the gap with the Sogou browser. And 360 during the Spring Festival warm strategy, let more people know the 360 trustworthy side.

Sogou: Said Sogou will mention the recent "acquisition search" news, although the credibility of the news is not high, but we can learn from the new year in the dog will have some action, but also a big change, because although Sogou in the last year to achieve a profit of about 50 million, But most of this revenue comes from input methods, and the contribution of search itself is not high, and the new development of the game products have yet to be tested in the market, in all aspects are tepid situation, sogou to the market in order to have more, in the construction of the ecological system has more say, then the innovation has become a must go road. At least for now, Sogou acquisition search is not reliable, and Sogou's purpose is to move the search.

Ali Yun: Some people say that the Aliyun is to let the battle become more good-looking, and I do not think so, because of Baidu, 360 and Sogou, Aliyun in the flow of the port does not have an advantage, some just do 14 years of experience, perhaps people will say that these user data is enough, But we have to understand that a vertical search and a comprehensive search gap is very large, rather than put all the bets on the integrated search business, to change the existing pattern, rather than continue to do their own shopping vertical search, to provide users with more accurate shopping guidance, And I've always felt Aliyun search on the line is not the purpose of the competition with Baidu, but to exercise the ability to search, and then in mobile search.

Instant: How to say the information above is positive, and instant message is not very power. As the search national team, immediately did not make good use of policy and resource advantages, but abandoned the search for gold for two years, until now immediately also did not squeeze into the search industry's top 10, which has been aspiring to more development in the immediate, is certainly a disgrace. Of course, the summary is always better than the chagrin, immediately lost in the absence of their own technical framework, did not find their own development of the core power, the previous search is based on the structure of the first, and now so search independent online, and quietly obtained financing, which makes the immediate future very passive, rather than being forgotten by people, It is better to start the pace of reform, reposition your products, target specific groups, compete for their words, and do mobile search, which is the immediate future.

Baidu, 360, Sogou, search, Aliyun and immediately in the new year to bring us a lot of explosive news, no accident, the 2013 search battle will be very good-looking! The above is a grid of blog Android smart machine http://www.yigedian.net/webmaster own a little idea, Hope you do not spray, welcome reprint, News.