JJ: Website Interior optimization Guide (i)

Hello everyone, I am SEO jay, search engine optimization is now more and more popular, because now all industries have their own site, all need to have a good ranking on the search engine, obviously into the industry more and more people, enterprises please us these optimization personnel, the ultimate goal is to help enterprises to profit through the website, Should be through the Internet this large platform can not only enhance the brand image of enterprises, but also expand the marketing channels of enterprise products, so we have to optimize the burden of personnel is still very heavy, today, small Jay I also summed up the next my idea of optimization in here a everyone shortcoming under.

　　Create a good overall structure of the website

Why to build a good overall structure of the site, in fact, the truth is very simple, we are like a peasant type of work, he will certainly choose a suitable place to plant the fruit, so the harvest is certainly better, we are in the optimization of the site is the same, in the optimization of a station in the early stage to plan a conducive to site optimization site overall structure If we are to the site to build good in doing these SEO optimization work becomes more difficult, wasting time and energy do not say, may want to achieve the goal will be discounted, so in the construction site to consider the future SEO optimization, so as to be able to play a multiplier effect, How to build a good overall structure of the site, I list the following points.

　　I. Website URL

Now the site URL is divided into two kinds, a static URL, a dynamic, then we design the site URL is the best static URL path, if the site is a dynamic path can use pseudo static technology to the path static, we in the URL pseudo static to minimize the directory level, so that the site URL simplification. A lot of friends here have questions? Baidu and Google official optimization guide is not said that the dynamic URL path can also be included, here the hero to everyone to answer, because of the dynamic path of the parameters of too many search engine spiders crawl when the spiders are easily lost, Caused the spider can not crawl to take the correct path and reduce the collection, so our site or use static URL path.

　　Ii. use of the website H tag

H tags in the site keyword ranking factor in the position is still relatively large, so in the site H tag layout we have to carefully consider, H tags are divided into H1, H2 to H6, now the search engine H1 and H2 weight is quite high, and H3 the following search engine to give a relatively low weight, We insert the keyword of our website in H1 and H2, can improve the correlation, but note that we use H1 tag when a page is best to use only once, because too much use will lead to the page does not show the focus.

　　The internal chain system of the website

A good internal link structure, for users to visit the site information provided a convenient reading channel to enhance the PV site, while the chain structure is also very conducive to search engine information crawl for Google and Baidu and other engines welcome, can be a good site to enhance the weight and keyword rankings, but also to improve the collection of search engines, Therefore, the construction of the chain is the SEO can not be ignored a link has always been seoer attention. Therefore, the Web site within the chain system can not be ignored, that our site layout of those within the chain is essential to those, 1, breadcrumbs, 2, site map, 3, the link in the article (do not intentionally insert connection, to Natural), 4, News page and product page plus relevance news and recommended products.

　　Iv. Streamlining the website code

Search engine Spiders Crawl Web page is the first to extract the text of the site, so we SEO personnel should try to reduce the difficulty of the search engine to extract text content, that is, to streamline the HTML code, so that the real content of the text increase, then some friends will ask, I have some words must be left on the page, such as contact information, Address and other text, such as how we solve it, such as the text of our solution is also very simple, is to convert these words into pictures to add the Alt attribute to the picture.

About the internal optimization of the site there are a lot of knowledge, the little hero will continue to write the site's internal optimization Two, here the hero wants to say is the search engine optimization is to pay attention to the details, the details of the detail, your site will have a good ranking.

This is my SEO operation in some of the experience, and share with you, Hangzhou seo (www.gdwzjs.com) More SEO operation methods to share, reprint please keep this link! Contact Us qq:595976867