Learning and SEO-keywords

Source: Internet
Author: User


The beta version of the website has been launched. What we need to do is to constantly modify bugs, improve functions, and promote operations. Currently, there are no talents in promotion and Optimization in the team, so there is no way to do it by yourself.
First, I found some SEO books and prepared to study and optimize my website.
Let's talk about the following concepts:
SEO (Search Engine Optimization): It is to put your website in front of the search engine through certain technologies and marketing means. Search engine optimization does not include spot price rankings.
Keywords: The Core of search engine optimization is to find the appropriate keywords to accurately locate your target customers and maximize the effective traffic of your website.
Keyword density: Keyword density is the frequency when a keyword appears on the page. The higher the keyword frequency, the larger the keyword density. The reasonable keyword density is generally about 5%, and different search engines are different. As long as the keywords appear properly and do not pile up the keywords.
Keyword popularityKeyword popularity refers to the number of times the keyword has been searched for in the recent period. The higher the keyword popularity, the higher the chance of being searched, the higher the competitiveness of the word, and the more difficult it is to optimize. The popularity of keywords can be found in both Baidu index and Google trend.

My website optimization:
1. Keyword Selection

Through comprehensive consideration, I have selected two words as the focus of website optimization, namely, Moke (Moke Network) and freelancer (freelancer ). Because of its uncommon characteristics, Mu Ke's website cannot be found in the Baidu index, and its launch came first in various search engines in a few days. In the future, the key optimization will be the free occupation (the Freelancer). The 30-day Baidu index for the free occupation is 324, which is a popular keyword. It is difficult to optimize it.
2. Website title
The title of a website is the most effective place for keyword placement. It was originally thought that all pages should use the same title to highlight the keywords of the website. Later, my friend pointed out that this is not conducive to the optimization of Long Tail keywords, so he decisively modified the title of the sub-page. Different sub-pages have different titles and keywords, which is not only conducive to the optimization of search engines, at the same time, it is convenient for users to identify the current page location.

I feel that the pleasure of learning a technology and practicing it in projects is infinite. I want to learn and do it. please correct me if you have any mistakes.


Moke Network -- making a free career a reliable job
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