Local or industry sites to promote common misconceptions

Source: Internet
Author: User

It is now hard to do the all-inclusive website for the whole country. At present, the most optimistic, should be the number of small and medium-sized cities of the local Web site or for a professional website for a particular industry. Such a site is like punching a wall with a fist, however, no effect, but with a Pushpin, not too much effort can be pressed into the same. So we might as well sharpen our heads and squeeze into the market. You know, some people on the internet alone to buy a phone card can also earn a monthly income of tens of thousands of yuan. Take a sentence: do not be small but not.

Then I would like to say that this type of site in the promotion of common misunderstanding.

1, heavy promotion, light management

In fact, this is the problem of most websites. Especially in the community or other WEB2.0 website is more obvious. We often in some places see some ads recommend So-and-so site is good, and then go to see. After going to the first look really good, type clear, features prominent, and some pages are very people like. But when you look at the content of the site, only to find that the site is littered with junk information, what to do, adult advertising or curse of the article is everywhere, and many users posted the content of the classification is also very confusing-there is no site managers carefully collated signs. By the way, I used to be an editor, so I think the importance of website editing should not be neglected in the development period of the website until the operating period. If you see such a messy website, would you still like to stay? This is probably the reason why a lot of websites are deserted.

Once in a forum to see a friend said the glass law, I also borrow. If a building's glass is good, no one will think of destruction for no reason, but if a piece of glass is bad, then a lot of people will destroy it. This is the site, you must pay attention to each piece of information, maybe it will become your site's first bad glass.

2, heavy poach, light pull new

Poach here, in fact, is from other sites to dig people. This will certainly bring a lot of improvement to the level of the website. But it must be thought that most of the original Internet users have their own online habits, if not very attractive content, I am afraid you can hardly keep them. Instead, train some new Internet users to fill your audience. After all, you are facing a relatively blank field, so there is a lot of space to let you play. Sooner or later, the new person will become an old man, what are you worried about? With the popularity and reputation of the site is not afraid of others do not come.

3, heavy network launch, light network publicity

You have to figure out what you're doing on the website. For example, if you have a website that discusses the maintenance of dry-cleaning machines, most people will not be interested in you, like me. But if you are madly in the premise of sending emails and messages on the Internet, I'm afraid the news will soon be gone. Unless you have one consecutive months in the national Top 100 of all BBS 24 hours non-stop advertising, to ensure that there are a lot of people to see your message. But this is not likely, it is estimated that in less than three days, you will become the Chinese BBS blacklist of celebrities.

So, it is better to put it on target than to bump it on a large scale. or the dry cleaning machine maintenance of such a site, to promote the completely can only for the dry cleaners. Now a lot of online yellow pages, random search can find a large number of dry cleaning agencies across the country, make a phone call or send an e-mail call is not difficult? In addition, you can also work with the production of dry cleaning machines or vendors to establish cooperation, so they will also help you advertise. Of course, the prerequisite is that you have to let them realize that on your site, their customers will learn more scientific use of dry cleaning machine, so that they can save a lot of after-sales service costs. So that people will be willing to help you publicize. It's something that everyone likes.

4, local website propaganda spread to the whole country

There are a lot of local sites like Google rankings or some other network advertising up and down cost. The good thing about this is that IP traffic is very high. But you do not do the site to simply look at the counter, there is no fixed user base site is difficult to survive. So I think this kind of publicity is only worth considering if you have sufficient funds. More often, it's better to spend your money and energy on the area you're targeting.

And then combined with some of the previous aspects, the local site's propaganda way can not be ignored is absolutely under the network propaganda. Words some money in the newspaper or television or other media to put some ads (pay attention to the way, spam advertising is not as good as not to vote), there is no money to find ways to complete a number of movement to let local media attention to your site. This way, users in the area you are targeting will know your site exists. Another point is that if your site does not have enough strength, do not casually try to do other areas of the substation. Some local sites in the site has not yet made a name, it began to march to the country, the vast front of people to admire. As a result, all stations are essentially an empty shell. Blind chain and expansion is definitely not a good thing, the failure of red sorghum can also serve as a lesson for our network.

These are some of old Nine's views. Not comprehensive nor profound, welcome everyone to add and correct. Hope that everyone can find their own on the network of the sky, to prove their value.



Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.