Lou: Change the template to the website SEO influence

I often hear someone say that after a new template is changed, Baidu to pull hair, the site down the right, included reduced, snapshots do not update, complain about the template is deliberately framed him, but you know, in your phase of this beautiful Web page, do you care about this template is incompatible? In fact, the problem is very good to solve, as long as more careful, A few simple steps will allow you to change the template anytime, anywhere, and will not be the search engine down the right. Because blog and CMS replacement template is very convenient, resulting in a lot of bloggers like frequent replacement template, I was often asked, the following I through several aspects to explain the replacement of the template on the site SEO exactly what impact?

One: Pay attention to the change of title.

Title is the most important part of the search engine spiders will crawl here first, so in the replacement template first look at this part and the original template is the same, if someone else made the template title and your template title different, because the structure of the template code, the output of the title is also different, Then the new template should be changed to the title and the old template consistent, because the search engine is included in the old template title.

There is also a point, usually in the use of CMS, such as Dedecms, each article title will have "Power by dedecms", if removed, the new template should also be removed.

Second: Pay attention to the changes of keywords and description.

Recently looked at Baidu and Google's SEO guide, found keywords has been the search engine abandoned, I focus on the next description, that is, web description. Lou take Z-blog to explain, some blog template without description, some have, or some template description use the introduction of the article label part, while some use description+ title + keyword, So the description Description section is also taken into account when replacing the template.

　　

(Figure I: Please look at the HTML code when changing the template here)

Third: Pay attention to H1, H2, H3, H4 changes.

These are HTML common syntax, in accordance with SEO optimization method, in the replacement template should not be aware of the new template H1-h6 label is consistent with the old template, if not consistent, change back to the old template style. Here is a point to remind everyone, in the tags appear in the keyword is conducive to optimization, such as you Do "network promotion" this keyword, then

　　

(Figure II: Note Whether your old template is consistent with the HTML tags of the new template)

H1-large title, placed in the navigation above the section, the whole station general, used to interpret the content of the entire site, should include the main site keyword, but do not do not do keyword piling. Usually H1 can only appear once on a page, most templates use

h2-subtitle, usually used as an article title in a blog. h3-, usually used for column introduction, such as content page right "latest article" "Latest comment and reply" and other columns. H4, H5, H6 is the same reason, such as H4 can be used in the summary section of the article, these three no previous several commonly used, you just remember that these few labels are descending, that is, H1 the most important, H2 second, to this push class.

Summary, recently I also in the Baidu and Google Optimization Guide to see, I try to meet the two guidelines on the template requirements, but also write this article. The above several is the Lou summarizes the replacement template The attention matter, hoped for everybody to be useful. Replace the template on a word, try not to change these parts, really want to change the first part from the beginning, a little change. If you don't understand HTML, replace the title, description, and H1 of the old template with the H2 label copy to the new template, as shown in the illustration.

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