Ma Yun participates in China Yahoo Web design

Sadie News July 10, according to foreign media reports, Boston Consulting company released its latest report yesterday that Chinese consumers have become mobile communications, instant messaging and WEB2.0 mainstream users.

China now has 500 million mobile subscribers and 210 million Internet users, the report said. In 2007 alone, China's mobile phone users increased by 80 million, and Internet users increased by 40 million. In addition to the young people in the big cities, there are many small and medium-sized cities as well as rural area users.

The number of Chinese Internet users has been more than the United States. And in income, it is also satisfactory. 2007, China's digital products and services to create a total of nearly 580 billion yuan in revenue. This figure is expected to exceed 1.8 trillion yuan by 2015.

"Many Westerners mistakenly believe that China is still in the early stages of digital development," said Andy Hyun, a senior partner and managing director of the Boston consulting firm's Beijing office. But in fact, in many areas of activity, such as instant messaging and blogging, China is more advanced than the US and other Western countries. ”

Morning News (reporter money a demon) Yahoo China yesterday again "face", the latest adjustment so that it looks like Taobao, but trading on the above will be a variety of services rather than merchandise.

Yesterday, China's Yahoo and Word-of-mouth Network formally merged the establishment of "Yahoo Word-of-mouth Company", "Business services" will become its most important business, including services for businesses to provide a platform for transactions. Like Taobao sales of goods, and Yahoo Word-of-mouth online transactions will be services, such as publishing restaurants, second-hand housing or dating information, and China's Yahoo home has become a traditional Alibaba orange, content choreography also appears very life.

The shadow of the portal is fading, and China's Yahoo has ushered in the largest business adjustment since the Yahoo brand entered China. Previously, it was positioned as an information portal, later turned into a search, and then into the "Search + community", many of the direction of the adherence to less than a year, and "E-commerce site" positioning for the Yahoo brand is the most unfamiliar, "subsidiaries and group strategy to be consistent," Yahoo Word-of-mouth company president Jin Jianhang said, " In Alibaba's entire e-commerce ecosystem, the content of the service industry needs to be filled. ”

After three months of adjustment, the business and personnel integration of two companies has been completed, "I now let employees forget the other direction, focus on E-commerce." "Jin Jianhang that this direction is enough to make employees feel excited," online service business has not been launched to help so many jobs, this direction in 5 years I will not waver. ”

The Alibaba Group also on the new positioning of the Chinese Yahoo is very enthusiastic, according to Ma's statement, he himself even participated in the new web design, "China's Yahoo's ideas, horizons, innovation is very good, but the lack of some of the real commercialization of the site of the solid things." Therefore, Ma Yun decided to let Yahoo return to Alibaba as soon as possible main business-e-commerce up.

Since to develop into the platform of online trading, Yahoo reputation will inevitably face and Taobao business overlap. "We will have a clear positioning." Li Zhi, senior director of Yahoo Word-of-mouth business operations, said that if someone posted a service message on Taobao, they would be transferred to Yahoo's word of mouth.