Making security a guarantee for Enterprise Business Innovation

Within half a year, we acquired three companies, changed the logo, and launched new products. Blue Coat recently showed a brand new image to the outside world, it has positioned itself as the Business Assurance Technology supplier in its overall strategy, and recently announced the Business Assurance technical blueprint: the five technical centers that provide business assurance technologies are designed to securely use the world's best technologies, applications, equipment and services to enterprises and their employees, customers and partners. Blue Coat will integrate existing products into five technical centers, and future product development and acquisitions will also be centered around these five centers. Blue Coat hopes that the security business will no longer be just a tool for dealing with threats, but also the possibility of more business innovation by providing security assurance.

As Matthew Gyde, global general manager of Dimension Data Security business, said, "With Business Assurance Technology, Blue Coat enables enterprises to use technology securely. Customers are increasingly looking at the IT department as partners that can help drive key strategic plans, which is at the core of the Blue Boat strategy ."

Five Business Protection technical centers of Blue Coat

Around the core of business assurance, Blue Coat will help users promote business innovation through the following five centers:

The security and policy implementation center provides business continuity through protection threats and data loss. With the help of the Security and Policy Implementation Center, enterprises can provide users with a secure and efficient Internet and network experience.

The mobile empowerment center extends protection and policies to any device of users anywhere. With the help of the mobile empowerment center, organizations can successfully promote mobile business plans. For example, airlines can reduce costs by replacing emergency flight manuals with iPad for all pilots.

Trusted application centers allow organizations to securely deploy and use all types of applications. With trusted application centers, enterprises can build closer relationships with customers through application innovation. For example, insurance companies can accept pictures of damages to speed up claims processing. Today, the more than 1.2 million applications in App Store and Google Play give users the opportunity to customize their own App experience and change the nature of Web content, they need a new way to understand and classify applications, classify all Web content to efficiently implement policies and ensure compliance, blue Coat's application classification service and application controller can help enterprises dynamically classify applications, understand application behavior to reduce risks, and detect and control application traffic in real time.

The performance center coordinates IT infrastructure and business priorities to ensure the expansion of enterprise network performance and to accelerate user experience. With the help of the Performance Center, IT departments can effectively coordinate performance strategies and key business strategies. For example, retail stores can provide customized customer experience.

The resolution center enables enterprises to use deep security intelligence and analysis to implement compliance and initiate rapid repair, providing insight into advanced threats and network events. With the help of the Solution Center, enterprises can adjust security policies based on in-depth security analysis and quickly recover from data violations.

Future development is centered around five centers

In the future, Blue Coat will include existing products in various centers. Future product development strategies and market acquisitions will also focus on the above five technical centers.

Among the five technical centers, the security and policy implementation centers include ProxyAV, ProxySG, and global cloud services. The mobile enablement center includes mobile device services and combines mobile services with MDM to form a complete ecosystem. Trusted application centers include some applications related to Web applications. In the future, Blue Coat will launch two services: trusted application upgrade and application control center. Trusted application upgrades can be used to upgrade all commercial applications, and application control can be used for security control. The performance center includes the following products: MACH5, Packshaper, and Cacheflow. The resolution center involves Reporter, which is related to malware attacks; SSL, which provides acceleration services. This center can capture everything happening on the network.

Blue Coat hopes that when talking to the customer about the five centers above, the customer will not only see what the Blue Coat team can do, but what solutions Blue Coat and its partners can provide to the customer together.

According to Mark Urban, Senior Product marketing director of Blue Coat, if an enterprise already has the above five technical capabilities, its IT staff will have the confidence to deploy more applications. The first thing Blue Coat needs to do now is to include traditional products into five centers. In the past year, Blue Coat, based on these products, targets the foreseeable first application in enterprises, A lot of development work has been done to enable traditional products to support brand new business models and applications. Blue Coat has made mergers and acquisitions in related fields around these five centers, three companies, Crossbeam, netdeskme, and Solera, have been acquired in the next six months, and there are also plans to be acquired in the future. In the next year, blueCoat will develop more functions based on existing products and acquired products and integrate them. On this basis, blue Coat will also establish an ecosystem with the best vendors in related fields to help customers provide a complete set of solutions.

What changes will BlueCoat bring to the Chinese market after its new perspective is released? Bi 'an, sales director of BlueCoat Greater China, said that in the Chinese market, BlueCoat will promote industry security solutions based on sales in the traditional market, targeting different industries, around the five centers above, we will make some overall security solutions for the industry. In terms of channel construction, we will also focus on the new direction of the company, strengthen cooperation with partners with industry backgrounds and security application solutions. In terms of team building, efforts will be made at the relevant technical level.