See a person in the end how strong, can do big things, not only to see his ability and side of the helper, but also to see how strong his enemies. This sentence tells us a truth, the stronger the opponent, we defeated him, we are stronger. But let us not forget that a strong opponent is not easy to be defeated, so our opponents in the process of competition must do everything possible to defeat him. In all of these ways, it would be a good idea to steal a division from an opponent. This principle also applies to our webmaster, relying on competitors, we can know a lot of things, learn a lot of things, find a lot of things.
To learn from the people, you can gain or lose. With competitors as a mirror, we can know ourselves in the process of doing the station's shortcomings and advantages. When we know the competitor as a mirror, the competitor is a mirror, or a "devotion", what "devil snake God" will show the original. The lack of the site is usually in contrast with the opponent after the performance is very obvious, the advantages of the site will be due to the shortcomings of the opponents and appear to be precious. The following specific talk about how to treat competitors as a mirror, which I would like to introduce today to rely on competitors to optimize the site's ten experience, I hope that the ten experience can be helpful to everyone.
1, view the competitor website META tags
Meta weight is very high relative to, so many people like to accumulate keywords in the tag, good seoer is absolutely will not let go of this label. The main three are: Title, keyword and description. For now, the description seems less important, and keyword tags have been lowered a lot of weight, but the title tag is important. When we study competitors ' websites, we must carefully study their title tags and keyword tags, to see where they succeed, their own is not a lot worse. Learn how to write a good label, improve your habit of writing meta tags, and make it a better ability to check your opponents ' tags.
2, view the competitor website Plate design
A website is advantageous to the optimization, many times with the website plate design related. The good website plate can help us to optimize the goal quickly, the view competitor website, we must see whether their website is conforms to the optimized design. In particular, the first page, if the top left corner of the site to put some of the keywords will be the weight of the keyword has a certain increase, in addition, beautiful and concise will be a good choice.
3, see competitors included, snapshots and rankings
For all cases of viewing opponents, most believe that we just look at the number of opponents and the number of chain. Here I will separate the two to talk about, mainly in order to better and more detailed to say some of my ideas. Look at the opponent included in the first course is to see how much of the collection, but not only to see how much, but also to see the site of all the content, and then do a comparison, the higher the proportion, the weight must be higher, in addition, to see the article included in the snapshot of the situation, too old also not. In addition, still want to look at the site's snapshots and rankings, the new snapshot, the weight must be higher, ranked high that is not to mention.
4, look at the external chain of competitors
Competitors outside the chain can see a lot of problems, many people know in the competition outside the chain of fuss. When we look at it, the first of course is to look at the quantity, is it possible to overtake them. Also, take a closer look at what they are getting out of the chain, and then follow through on what they have done in a step-by-step manner. If we only do this is not enough, we have to open up their own means, new means, so that we can catch up with opponents, steady progress. Outside the chain there are many places to pay attention to, such as a wide range, quality, etc., which requires us to constantly grope, absorb good, discard bad.
5, view the competitor friend chain situation
View the enemy friend chain situation, one is to look at the quantity, the second look quality. More research on the rival site we will know that the number is not the more the better, the general control in 20-30 or so is better. In addition, when changing the link, quality is certain to consider, high-quality friend chain can help the site to enhance the weight. After reading these, do not forget a point, the opponent's friends can also become friends, we can find a competitor friend chain station in exchange for links.
6. View competitor article quality
Content for the king, said do not know how many years, but this sentence is still not outdated. When viewing competitors, the quality of the article or the content of the site must be an important point of inspection, good content to the user a high user experience. If the opponent's article quality is very good, that must learn his practice, if the opponent's article quality is very poor, you must remind yourself not to make the same mistake.
7. View the internal chain layout of competitors
Inside the chain layout is very important, remember before I also deliberately wrote an article " on the SEO process of the importance of the chain layout " to introduce the importance of the chain layout. Some opponents in the conversion rate and to attract users to browse and other aspects have a very good way, for example, the introduction of relevant articles, hot article recommendations are a good way. Inside the chain layout there are a lot of places to pay attention to, if you want to know more can see the article in front of me.
8. View the time of competitor construction station
Now many webmaster tools can view the site's whois information, I generally look at the time only to see the opponent to build the station, because time is a search engine to measure the weight of a site is a very important standard. The longer the competitor builds the station, if the optimization is done well, it will be very difficult to surpass him, if the time is long, but the chain and included are very few, that surpass him will be very easy.
9. View competitor's competitor
Opponents are rivals as well as friends. If you are a smart person, you might as well be friends with them. See they are also looking at one of their competitors, know that their strengths and weaknesses is in the prying enemy, the enemy.
10, view all the deficiencies of their own website
Look at the various aspects of your competitors, we must not forget to check the various aspects of their own site, in fact, if the entire operation of their own site, the site is very familiar with, it can directly omit this link, but I always think there is better than nothing, do one may be able to check leakage fill.
OK, I rely on the competition to optimize the site's top ten experience is introduced here, I hope you can read my article to learn a little something. Friends who want to communicate with me can add my qq:578785411.
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