Mobile Internet Development will promote the transformation of the Communication Industry Chain
References: mobile Internet
In the traditional communication industry chain, telecom operators are absolutely dominant. The "wall garden" industry chain model gives operators enough discourse power. However, in recent years, with the increasingly fierce competition for homogeneity among enterprises in all aspects of the industrial chain, the profitability of the entire communication industry has gradually declined.
In this context, the emerging mobile Internet market, with its rapid development momentum and huge market potential, has become a new profit growth point that enterprises compete. Telecom operators, equipment providers, terminal providers, content providers, service providers, software vendors, and Internet companies are unwilling to be at a disadvantage in the new round of industrial revolution, and they have extended to both ends of the industrial chain, both attempt to extend to the user end by taking the "Service + Terminal" mode, and attempt to change the supply chain of the communication industry, and then change its position in the existing enterprise chain, master more voices and even become the leader in the entire industry chain.
The changes in the supply chain in the communication industry chain are shown below:
With the emergence and development of the mobile Internet Industry, terminal suppliers and software vendors have moved to the end users, consuming the user resources that have been controlled by telecom operators and Internet companies. The essence of the market economy is that users have the market. Therefore, we can boldly predict that the communication industry chain is experiencing a brand new revolution, from the original telecom operator "one big one" to a "multi-party game" competition pattern, the "multi-center" enterprise structure in the industrial chain will become increasingly clear.
The Enterprise landscape changes in the communication industry chain are as follows:
The rise of the mobile Internet has led to changes in the enterprise landscape and supply-demand relationship in the communications industry. We can see that with the further deepening of the integration of traditional Internet and mobile communication networks, generally, the roles of upstream and downstream enterprises in the industrial chain are increasingly vague, and the industrial chain is set to cross. Service providers and terminal manufacturers are constantly penetrating the telecom operation. telecom operators are bound to gradually weaken their control capabilities on the communication industry chain, the new round of communication industry ecosystem may be revolutionary.