Mockplus recommended: After reading these books, the UX can be advanced

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What books should UX designers read?

Mockplus recommend the following books for you, if you read it carefully, and read it, I believe you can step up.

(Mockplus tips: Look at the number of reprint of this book, the more the number of reprint, the book must be better)

Mockplus Recommended:"How to design a good website"

Don ' t make Me Think

Steve Krug

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An entry-level reader for UI design, and the most recommended book for "Usability" topics. The core idea of carrying out this book is "Don't Make me think!" ”

The author, Steve Krug, summarizes the principles of intuitive navigation and design around usability laws, and illustrates many of the negative examples. The language of the book is easy, with a large number of illustrations and information illustrations, reading interesting, so that the original boring design principles become easy to understand.

Mockplus recommended by: "Design Psychology"

The Design of Everyday Things

Don Norman

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This is a classic designer must-read and a primer for beginners, even if you don't have a design education background. It will open the door to a new world and teach you how to look at the world around you with a new design perspective. After reading this book, you will find that the design is everywhere, good or bad. Although it is a book more than 20 years ago, but its core thinking until now is still not outdated, a book that has gone through time verification, it is worth reading and reread.

Mockplus recommended:The road of interactive design

The inmates is Running the Asylum

Alan Cooper

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Although it was a book more than 10 years ago, it was great. Ideal for UX designers or product managers with a programmer's background.

Author Alan Cooper is "father of VB", "Father of interactive Design", won the Windows Pioneer Award (Microsoft Windows Pioneer) and Software Fantasy Award (software visionary), he created Cooper Interactive design company, The company has been working to create applications designed specifically for users. The author is a programmer, but not a simple "siege division", a lot of hands-on experience and fluent writing, so people can't bear absorbing. His point of view, often sharp, you can hit the pain point, so that you are very enjoyable. Of course, some people feel biased.

By the way: But the Chinese name of the book is very strange, it seems that the original title is not a tune.

Mockplus recommended:"design thinking and transforming the world"

Change by Design:how Design thinking Transforms organizations and inspires innovation

Tim Brown

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The author is one of the world's greatest design consulting firms, IDEO CEO Tim Brown. This book introduces us to design thinking, the original design is not only related to aesthetic style, but also a thinking process, a way of working. It is a practical philosophy to design thinking to be human-centric, while taking into account technical feasibility (feasibility) and business continuity (viability). Word, design thinking is the need for the needs of people in the first place. Design is to think, to observe, to be insight, to be empathetic. It relies not on the individual creativity of the designer, but on the design of innovative products or services through different professional people (product managers, engineers and designers) who collide with ideas at different angles. Design thinking has no standard answer, but the creation of more important things from the process of creativity.

The basic qualities of a Design thinker include empathy (empathy), integrated thinking (integrative thinking), optimism (optimism), experimental Spirit (experimentalism), and cooperative spirit (collaboration).

Mockplus recommended:How to make users addicted to your products? 》

Hooked:how to Build habit-forming products

Nir Eyal

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"How to make users addicted to your products?" "This is a question that every product manager needs to ask himself. This book proposes to create a link through an "internal trigger" to help users form the habit of returning a return product, building a user-addictive model with four steps (trigger, action, variable return, and investment) to increase user loyalty. If you are working on consumer products, be sure to read this book.

Mockplus recommended:"Better than the description--the website content winning treasure"

Letting go of the words:writing Web content that works

Janice (Ginny) redish

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This is a book about the content design and layout of the Web page, for the information in the end should be how to present, content with what kind of container to put in, provide the corresponding strategy and solution.

Mockplus recommended:Sprint Sprint Program: Google's most practical work Act

Sprint:how to Solve Big problems and Test New Ideas in Just Five days

Jake Knapp

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Sprint Design Sprint is a unique product design process for Google ventures that can test a product idea and user feedback in just 5 days. The most practical and efficient method of work, through prototyping and user testing to solve the key problems. If an adventurous product idea can be successful in a design sprint, the rewards in real life will be more. Even a fiasco in the design sprint is a valuable thing, because it is very efficient to test out the critical deficiencies of the product in just 5 days.

What if you have other good books?

If you feel it is worth recommending and sharing, welcome to the Mockplus community to discuss it.

Mockplus recommended: After reading these books, the UX can be advanced