My opinion on "The content is king" to "the Netizen is king"

Source: Internet
Author: User

After ten years of development of the Internet, many concepts of flying all over the sky have been forgotten. In the "New Economy", "Attention", "click Rate" after the concept of "traffic" and other people are sought after.

During this period, the concept of "content" remains the same, and finally becomes "content is king".

Thus, the management of the content of the company, from Yahoo, Google, 3721, and then to Baidu, gradually occupy the center stage of China's internet market. It can be said: They are the leader in content management and leader. In the content of the era of the king, the management of the content, the management of the Internet, so these companies do not have no reason to make money.

In the Chinese market, Baidu is naturally one of their leaders. Baidu's success is the pride of the entire Chinese Internet industry. I very much hope that Baidu can be a higher level.

Therefore, a question often emerges in the mind: Baidu still can go how far, the wider Baidu Road where?

Of course, Baidu's technology upgrades, mergers and acquisitions are strengthening means, but this is only in the building of Baidu aircraft carrier. Aircraft carrier to go to sea, after all, still want to see the compass, or to ask the way. Where is the road?

If the future is the "content of the King" era, "where the road" this question is ridiculous. Just because of the rise of the global blog Wave, "Netizens are King" the new era is not far away, netizens are no longer spectators, online content is not only edited by the website to make and spread. As a result, netizens gradually became the master of content.

Netizens dominate content, whether become "Netizen is king"? Not too. Ordinary netizens on the Internet, in addition to chat, community, blog and so on, what else can do? Now the content of netizens, also can only Weishing, let the boss of the blog net to raise money. Poor netizens or spectators, the difference is: netizens look at the things they write. Finally, write more things, or through Baidu to search.

Thus, the core logic of the development of the Internet, there will be a new topic: Since the content is a netizen's things, why not from "management content" to "management netizens" to further?

Management of netizens, is not the past domination and exploitation, first of all, through the user's interest-driven mechanism, the development of the productivity of netizens, so that netizens make money. That is to say, the search engine must be launched as an agent to launch netizens. The Netizen resources is invigorated, the content question naturally is not the focus of the worry. Only in this way, the "Netizen is King" era will come.

What do we do? In this confused juncture, with a number of Work2.0 characteristics of the site appeared.

After years of exploration, they found some answers to this question:

First, the Netizen wants independence liberation, free from the exploitation oppression, only has the personal homepage, the mailbox, the network hard disk and so on parasitic tool is not enough, the netizen must have own multi-function, the independent private portal, and must unite together becomes one.

Second, netizens should have their own profit place, to have their own convenient collection tools and monetary means.

Third, there should be a set of internet users as the king of the Community rules, and this rule by netizens to participate in the formulation and modification.

The netizen does not need to undertake the big cost, also do not have to perform the complicated formalities, including registers, must basics.

Five, we must provide a user-friendly free operation of the public platform, so that netizens in addition to watching movies, playing games, writing letters, watching news, but also to do some direct online creation of value.

Finally, we will break the shackles of free and shared non-commercial logic, and guide Internet users into the common electronic commerce field.

With this answer, the new Work2.0 industry has identified its mission: to make all internet users work online and get paid at the same time.

my interpretation of the Work2.0 industry is: to allow netizens to spend money in addition to their interests, but also to earn money by their ability.

The new network rules need to be established and perfected forever, the anti cheating game with the benefit drive mechanism is long way to go, the hard bargaining with venture capitalists is just beginning, the complex and vast netizen market needs to locate and subdivide, etc.

Fortunately: The beginning of everything is difficult, Work2.0 the industry has taken a great first step. In any case, the Internet to develop faster, in addition to let the listed network companies comfortable, but also to make netizens more comfortable.

In any case, in the "content of the King" to "Netizen-king" in the transition years, the Internet industry will have an unexpected exciting.



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