Nagging Baidu looking to the future search

In our Chinese eyes, Baidu is a super powerful tool, and even a lot of people can not see the days without Baidu will not be as difficult as a power outage. In fact, in the large data age, all have navigation, mining information and other similar functions of tools have a rigid demand, even if the first search tool is not Baidu, there will be other search tools always accompany our internet life.

If we have been accompanied by not Baidu, but other search engines, will not be a single big situation now? In the United States there is a theory of the Internet: in the full competition of the Internet environment, in a certain area there will be 70-20-10 such a pattern distribution, that is, a 70% of the boss, Below is a 20%-percent penis, below 10% is the overall share of other peers. In the United States in the search field roughly present this pattern, in our country is limited to the development stage of the Internet, the competition is not completely easy to unfold, has not formed this pattern, the share of Baidu is big.

For today's Baidu, different people use the feeling is not the same. Professional Internet people may feel that Baidu is not accurate, information display is not tidy, advertising a bit more, and most users may be difficult to give up Baidu to choose other search engines, one of the other search engine brand dozen far no Baidu rang, and to Baidu a variety of excellent products have given them a lot of benefits, basic to meet demand.

I belong to half of the industry, the daily use of Baidu is very high, Baidu's products are quite familiar. The combination of their own so long for the exploration of Baidu, good place we all know, here to a common user's point of view to pick the fault of Baidu, but also hope that in the future Baidu can be improved in these areas.

First of all to adjust the timeliness of information issues. With the explosion of fragmented information such as micro-blogs and micro-letters, Baidu is now more likely to value real-time information than ever before. We search for things both complete and accurate, but also hope to have timeliness. For example, search for a simple question such as "which team James is in", many are the answers provided by Baidu, but there are still a lot of 2010 ago, said the James children Knight team play. This information Baidu should find a way to filter out. Search these information people should not how to watch the ball or just start to watch the ball, although very simple, but Baidu can not ignore this trivial problem. In fact, according to the search for the long tail theory, this kind of fragmentation of the search request is very much, Baidu if not slightly improved, I am afraid the brand image is not very good.

Second, take a stab at this simple question. It would be nice to have a different form of presentation for this simplistic question. Believe that a lot of people search this problem, hope is a search will be able to see the results, do not have to click two times to view, because it seems a little fuss. Sometimes you don't get the answer you want, you come out again, you have another one, or even a few more. Is it not tiring for such a simple question? If Baidu can give the answer directly, as long as an accurate answer is enough.

Finally, is also a more troublesome problem, perhaps Baidu is more difficult to get rid of a difficult problem, is the results show can be organized a bit? I believe many people will have this feeling, when the search intention needs Baidu speculation, given the information is more diverse. For example, when you search for a keyword like "2010 finals", you may get a video, a microblog, a picture, an article, or even a piece of software. The most troublesome thing is that the user sometimes from the title and description of the list can not see whether it is video or pictures or what other, and then need to go into a point of view. This is another manifestation of inefficient search.

From the above three aspects can be seen, if you think carefully, in the hope that a more beautiful search, it will feel that Baidu's current search is still relatively extensive, it is this extensive results in the low efficiency of search. If more and more people on the search for more efficient demand, these problems will become more and more conspicuous, then believe that Baidu will be improved.

In addition to search inefficiency, incidentally, a more sensitive topic, that is, Baidu's ads are not very rules. Ads on the right side we are acceptable, on the left can be reluctantly accepted, but it is best to be marked as advertising, otherwise it is not very moral. Now some Baidu on the left side of the ads is not clearly labeled ads, which for some just use Baidu's small white users, I am afraid not too friendly.

This article by the road brand http://www.sgggzp.com/original, reprint please indicate the source, thank you!