Network Marketing is a team work, not alone on a two people can complete the work, therefore, network marketing to do well, we must establish a complete network marketing system. Then, how to establish a complete network marketing system, what kind of network Marketing system is complete?
First, there must be a strong decision makers.
The decision can be a person or a team of several people. Their mission is to be responsible for the decision of the team planning program, the unified guidance of the team action. Behind every strong team is a wise decision-maker, they must have foresight, strategy, wisdom, well-informed, any decision-making of the brain can not appear in their hands, all the decisions must go through a number of repeated arguments, thinking far, that is to say that a decision failed in the end, This decision should also have its own point of light, and should not be a void of nothing, can not withstand the scrutiny of decision-making. The decision maker is also responsible for directing the action of the planning team members, discovering in a timely manner the pros and cons of some of the action processes, and actively encouraging the benefits to improve the efficiency of the entire team, and for the shortcomings, we should actively stop, avoid some mistakes occurred, as the saying goes, no rules radius A team without a leader without a certain constraint will become a disorganized team, not to mention efficiency and results.
Secondly, there should be an active planning and analysis team.
Their main task is to research, analysis, planning! This is a mental and physical use of labor, so that if there is no certain ability of the people can not do this, or even without them, this team is unable to run!
Before we start a marketing strategy, our task is to investigate. Research our customers, research our market, research our products, research our peers. Research our customer preferences, research what they like to eat, what they like to wear, what to use, like to go to where to spend, like to drive what car, like what grade things ... anyway, all the consumer-related, we have to investigate? Do you feel your head is big? It's really simple, you just need to make a perfect table , put what you want to know, the urgent need to know in the form, and then choose a suitable market to differentiate the hair, of course, you have to ensure that the questionnaires sent out more than 80% can be recovered, otherwise, what do you analyze?
Next, it's an analysis, okay. Okay, now you can stop running errands, sit in the office, brainstorm, say what you see from the table, what you think, all the things that can be done, and, of course, the important thing is to record, the more detailed the record, the better, if necessary, to record it, each time you may have different findings.
And then again, make the decision! The analysis of the main points, the focus of one by one to improve, enrich, and according to these to formulate the corresponding strategy, perhaps, you can not think of a day two days, looking at the full analysis of the main points but can not think of a suitable development strategy, do not worry, inspiration this thing is not to say, But if you can't think of a single point two weeks a week, you'll have to figure out how to tell your boss. In fact, it is recommended that you go out to see the scenery, relax, often on one thing after exhaustion, in focus on the above also difficult to have any breakthrough, or to see some related magazines, chatting with friends, of course, do not recommend chatting, perhaps, the idea came.
Here, add two points. It has been suggested that even a lot of people are doing it. is to separate the researcher from the planner. I think it's very, very wrong. There is no right to say without investigation. If a planner did not go through the field investigation, did not penetrate into the community to understand consumers, out of thin air is often difficult to meet the intentions of consumers, such planning even if a successful, can not withstand the test of a long time. Even if the researcher in the research process to see the thought of the heard, all the slightest bit of all the records down, that is what he saw, not you see, maybe he saw you feel useless, you want to see he just ignore. Here's the problem. Wait until you plan to half, found that there is no, shouldn't have a lot of, how to do? Do you need to do a new research?
At one point, a good research planner must be proactive. Here the initiative is the action and thinking of the initiative, he must be able to actively investigate, take the initiative to understand everything he wants to know, even those who do not seem to need the fog to understand. Again, he must have an active thinking, actively to see and listen to think, to think, so that the plot of the things are alive, consumers love.
Again, to have a practical experience of the Action Team.
What they are responsible for is execution. Online or offline. The key word is implementation, they want to battle, they want to be more and more brave, they have to dare to act. Translate the planning thinking into practical action and convert the action into profit. Their request is the actual combat experience is deep, can deal with the general small problem, dares to solve the unusual problem, dares to break through very unusual big problem.
Finally, it is necessary to have a detailed supervision and feedback team.
The team can be set up individually, or it can be composed of decision-makers + actors. Individuals tend to be more inclined to the latter. Because policymakers themselves have a supervisory role to play, actors are more likely to find problems in action, find deficiencies, and be more likely to know how to solve them. This team is about the whole process of marketing planning aftertaste, summary, find problems, and feedback to all members, to avoid weaknesses, but also to the entire marketing planning process feedback to consumers, manage, perhaps consumers do not remember you this enterprise, and finally remind him, played a role in propaganda; Perhaps some consumers are hands-on participants in this marketing campaign, when your feedback is critical, manage, to let consumers know that you are a responsible enterprise.
On the Network marketing Team System construction, simply elaborated above several. Network marketing depends on a team, the need is the common efforts of all people. In order to cooperate to seek perfection!
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