Nielsen: Android phones are the first iPhone in the United States

 

Http://gigaom.com/2010/08/02/android-sales-overtake-iphone-in-the-u-s/

 

 

Data shows that Android phones currently account for 27% of the U.S. smartphone sales market, compared with 23% of the iPhone. Android phones not only play well in the U.S. market, but also develop rapidly in the global market. Market research firm Canalys estimates that the global sales of Android in the second quarter increased by 886% year on year.

 

Sales of a product always grow steadily at the beginning of its launch, but android has been launched for two years. Some insiders believe that the system has gradually matured since the launch of Android 2.1 in the past year. From this perspective, Android is still in its infancy compared with Apple's iOS 4 and RIM's blackberry systems.

The favor of mobile phone manufacturers is another factor driving Android development. For example, Motorola's mobile phone business turned into profit by making full efforts to promote Android phones. HTC was once the main manufacturer of Windows Mobile Phones, but the company also switched to Android. In the second quarter of this year, HTC's revenue increased by 66% year on year.

 

Despite the popularity of Android phones, users are not completely satisfied with the Android system. Nielsen found that 71% of Android phone users will purchase Android phones again. The number of iPhone users willing to buy Apple products again reaches 89%.

In the U.S. market, the android and ios4 platforms both lag behind Blackberry, with a market share of 33%. However, many users believe that BlackBerry needs to be significantly adjusted. In Nielsen's survey, half of Blackberry users said they would not buy any more Blackberry phones. Google or apple platform products will be considered when they change their phones. Blackberry's share in the U.S. market is also declining. Currently, Blackberry is relatively weak in Internet browsing and mobile applications. However, RIM is about to launch the BlackBerry 6 system and may launch tablets and other products.

According to Canalys, the United States has the largest number of smartphone users in the world. In the first quarter, 14.7 million smartphones were sold. However, Nokia is still in the leading position in the global market. In the second quarter, Nokia sold 23.8 million smartphones, up 41% year on year. However, this is far lower than the growth rate of Android mobile phone sales. The overall growth in the smartphone market has led to an increase in sales of all smartphones, but it is clear that android is growing faster than other platforms.

 

Sales of Google Android phones in the U. s. are rising so quickly, the devices have outsold Apple handsets for the first time on record. new smartphone subscribers choosing Google phones accounted for 27 percent of U. s. smartphone sales, the Nielsen Company will announce this morning, nudging past the 23 percent share held by Apple. but Android isn' t just a U. s. phenomenon: Canalys today estimates that Android handset sales grew 886 percent worldwide from the year ago quarter.

It's easier to show stellar growth in the beginning of a product cycle, but Android is nearly two years old. one cocould make the valid argument that android really began to mature over the past year with Android 2.1, so from that standpoint, Google's platform is still an infant when compared to ios4, blackberry and other mobile operating systems. but the uptake of Android among handset-makers is Ano Ther factor in such growth. motorola's mobile device division has swung from losses to profits on the back of Android, for example. and HTC-once primarily a Windows Mobile phone maker-embraced android even as Microsoft's mobile platform is undergoing a major facelift. the result? HTC revenues were up 66 percent in June from a year ago.

As hot a seller as Google Android phones are right now, its user base isn' t the most satisfied with their device. when surveying current Android device owners, Nielson found that 71 percent wowould buy an Android phone again. that sounds like a high loyalty rating, but it falls noticeably short when asking iPhone owners about their next handset-89 percent are happy with ios4 and plan to buy a future Apple handset.

Both the Android and ios4 platforms still trail the 33 percent U. s. share held by Research In Motion's Blackberry devices, but for example, BlackBerry needs an overhaul. one half of the current BlackBerry owners surveyed don't want another rim device when it comes time to upgrade, but instead are looking at Replacements running either Google's or Apple's mobile platform. even with the top market share spot in the U. S ., rim share has been trending down because the current devices are seen as inferior when it comes to browsing or offering apps. that shocould change tomorrow as RIM is holding a press event where it is widely expected the company will debut its new BlackBerry 6 operating system and potentially new devices, such as a tablet.

Given that the u. s. currently has the largest smartphone user base-Canalys estimates 14.7 million smartphones were purchased in the U. s. last quarter-it's easy to overlook the current king of smartphone sales globally: Nokia. in the second quarter of 2010, the Finnish phone-maker sold 23.8 million handsets. nokia saw a 41 percent growth rate over the prior year's second quarter sales, which sounds positive, but when compared to Android's 886 percent gain, Nokia's growth pales in comparison. the overall smartphone market is growing, which is lifting sales of nearly all. but some-like Android-are clearly growing far faster than others.