On the restriction of the development of the podcast website

Limitations of the hardware.
More image, more intuitive way of expression is the direction of media development, so the podcast will eventually replace the position of the blog, become WEB2. 0 New favorites of the field. In fact, to do podcasts only microphone, camera and editing audio and video software, but precisely these conditions are restricting the development of the podcast. Because these accessories are not necessary for the standard configuration of computers, the inherent disadvantage of podcasts in hardware can be reversed when microphones and cameras become the necessary computer standard configurations for everyone. In addition, the podcast is also subject to the MP3 player, mobile phone, such as the number of mobile reception equipment, technology and other constraints, fully realize the ideal mode of mobility is still very difficult.

restriction of the input.
Podcast operators are much more involved in hardware than blogging. Podcasts are video, audio, even if the compression is much larger than the plain text, therefore, the podcast operators need to be in the server configuration, network bandwidth to make more input, and the threshold of this investment limit a lot of people into this field, the operation of fewer people, to help hype, publicity, less people, the use of fewer people, Will hinder the development of podcasts. At present, the main focus of the domestic podcast site is also focused on the early stage of marketing and platform improvement, and even some site construction only to complete about 15%. Even if these podcast sites completely set up a platform, bandwidth, operators and other issues in a short time still restricts the user to listen, download speed and application of fluency.

The program is limited in content.
The content of the podcast is not rich enough. Currently, podcasts offer mainly music, many of which are self created underground music. Personal strength alone seems to be difficult to update higher quality programs in a timely manner, so that long-term maintenance of a content-rich and stable audience of podcasts, more difficult than the average blog. Traditional broadcasts have entered the podcast field earlier, very likely in the dissemination of content, the dissemination of authority to form a new monopoly, so that individual podcast submerged in the mainstream voice, the scope of the spread, the effect is limited, the promotion of more difficult, which will make the podcast away from the "equality, freedom" of the spirit of the idea, reduce the enthusiasm of the

Copyright issues.
In addition, podcasts that provide audio and video content make internet copyright issues more complex. Unlike live broadcasts and web music, podcasts are completely dependent on the user's own downloads and storage, so some songs and content may appear in thousands of versions, which could lead to legal disputes.

As with the development of the Internet, podcasts are bound to experience a "burning money ——— profitable" way of development. Although it has recreated the myth of rapid promotion, it is still struggling to find a successful profit model. Everyone seems to be able to feel the future value of the podcast, but the industry's general view is that the podcast to achieve profitability is too early, even the current domestic largest number of podcast sites, no one to form their own mature profit model, are in the helpless to burn money. As the domestic more outstanding ppshow take the video advertisement and the charge and so on way realizes the revenue, also provides the original video and the audio the owner to achieve the profit goal, and joins the brand-new interactive television, the video conference and so on short | flat | Fast E-commerce pattern. Its future profit point is based on the audience's demand for video programs. Video download fee, will become one of the main profit points of Ppshow. The key to whether or not a podcast can be profitable is whether it can be successfully promoted and whether it wins high clicks. Appealing to users to use podcasts is just the first step in these commercial podcast sites, and how to dig a bucket of Jin Cai in the podcast boom is their real goal.