On the three reasons of the bad effect of website marketing

Source: Internet
Author: User
Tags mail

Many corporate websites have already seen this big piece of cake on the web, but in more and more sites to enter today, found that they do not have much of the network marketing effect, in fact, the reasons for the poor marketing effect, may be multifaceted, then here, write some of the reasons for this small effect is not good, Maybe your own website has these problems.

first of all, want to online marketing, but not a professional marketing-oriented website

And that's where I'm surprised, since want to do network marketing, anyway a professional network marketing website or need, but now, most of the enterprise promotion, is to use their own website, and their own site has appeared too many problems, such as the site structure, title and so on contradictions, These companies think everything is too good, and finally the problem is our own responsibility, and will not say is their own, this is a disadvantage it; so to do a good job of marketing, you must have to do a professional marketing type of website, whether large or small, big advantages, small have small advantages, A simple long tail word, if this keyword to sit up, and then through the site can be very good to reflect the gap, after all, now the site is uneven, a marketing site is necessary.

Secondly, the network promotion is not in place

This may also cause Internet marketing to have no effect, about the network promotion, has been thinking, we should be how to promote and maintain their own website, then here, the author simply said my idea, network promotion, in fact, began to choose the keyword when you should think about the theme of the site is what, How we should promote, in the process of SEO optimization, for the part of what is, in fact, the process of SEO is a promotional process, the choice of keywords no matter what appearance, the need to promote the location must choose good, choose a highly relevant blog or forum, and these bloggers to cooperate, Or with these talk about his cooperation, to their own propaganda has a great value, this is not only to do outside the chain, more in the relevant places have their own a link of relevance, is our most valued;

Or is the mail marketing, soft wen marketing, regarding the mail marketing, must have the special person to collect these data, then carries on the reorganization maintenance, sends, may not have the success rate, but at least has the success rate, the mail marketing needs quantification; and about soft marketing, I think is the most need to do, after all, now the portal so many , write some soft text for the promotion of the portal soft, on their own website whether the brand or the overall weight of the site has a big improvement, reprint volume, exposure, and so on marketing, these are not to be overlooked.

again, the website conversion rate problem

For us, every commodity has a conversion rate, how to optimize their website structure so as to improve the conversion rate of the site, then first of all, lies in their own website art, a website professional and art has a great relationship, picture of the atmosphere, the structure of the obvious, the convenience of purchase, and so on, and so on form, Will depend on the art, a website of the customer, telephone, after-sale, and so on the concern, as well as sales of products to understand the extent of the full description of their own product advantages, promote it is also a key.

Conversion rate problem is a big point, optimize the structure of the site to optimize the value of each site to improve, see more jingdong, where the guests, when the experience of the process, learning they should have some part, that is our conversion rate should understand.

Well, about the corporate web marketing effect of the reason is written here, we have a corporate website must pay attention to the most of the site, in order to improve the conversion rate for the king, thereby promoting the profitability of our website, every site, good maintenance, good to do, there will be improved day, Taobao women, http:// www.cx5.cn/, my Taobao guest site, and strive to do marketing, let us share marketing bar



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