On the top three advantages of Baidu dry Cleaning shop

The author has been doing the optimization on the dry Cleaners website, as a novice, it is necessary to study the ranking of good sites have done what, in order to facilitate and their own site control, change the strategy, do not do as soon as possible to make up, do not put in place gradually increase efforts to better the ranking of the site effectively upgrade up.

　　Meta Information writing

First of all, look at the first page tag information, the most important here is the title information. The title is a fast channel that can maximize the expression of optimized core content.

　　

From the above figure can be seen, the title of the first is very concise, there is no extra keyword accumulation, and basically in a word to express, can play the purpose of advertising. The title of the second ranking in the proper, the keyword is not much, there is no accumulation of suspicion, but there is no certain advertising appeal. Then look at the third ranking of the title keyword is more, the word has been beyond the scope.

This shows that the title of the writing is very important, good title can make the site's ranking is very durable, you can let users have a constant desire to click. In addition to the title, there are descriptions, three Web site descriptions are relatively in place, but the only drawback is not to fill in the join phone.

　　URL link structure and static

Three sites ranked two or three of the URL has been done pseudo static processing, but the ranking of the first site URL is dynamic. From the connection structure, ranked second link structure within three layers, conducive to search engine crawl, name is also used in the whole fight, easy to understand the search engine. Ranking third of the site URL level is relatively deep, the deepest reached six levels, this still has room for improvement.

Although the first ranking of the site is very good, the URL is still used in dynamic form, but from its dynamic parameters look is not very complex, the length is relatively short, search engines can also be included. But in accordance with the requirements of Baidu SEO guidelines, can be static as far as possible static, the search engine will be more friendly.

　Website Structure Analysis

The page structure of three websites is clear, it is easy for users to browse and search engine to crawl. In addition to the second-ranked Web site's sidebar does not have the corresponding classification settings, the other is no different. Breadcrumbs Navigation, site map and so on are very complete. The only disadvantage is that the third ranking of the site's friendship link is part of the whole station, this part is not necessary to make the whole station. Ranking the first site is also done more humane, there is no relevant articles and recommended reading, can be a good guide to users to read.

　　Comparison and analysis of the Web site's external chain

Through the chain analysis, we can intuitively see the role of the chain in the rankings. Number two said, is descending sequentially, also said ranked the best site outside the chain most.

　　

　　

　　

The above picture can be seen, the number of the chain directly determines the ranking level. By looking at their chain of resources, found the first site outside the chain of a large number of sites focused on the portal platform, these Zhang accounted for the high weight, and strong communication, the site's ranking has a deep impact. This shows that the chain is not only the number of spelling, more important is the quality, there is no rich outside the chain of resources I am afraid it is difficult to do so.

Other data Analysis

The quality of the site content than this is not done analysis, because the industry is not familiar with, and can not judge the pros and cons of the article, but also can be simply from the amount of judging. This is the total number of articles from the site and is included in the comparison and article page ranking comprehensive analysis can be more clear understanding. Baidu's flow statistics analysis although the first site traffic is less than the second, but the total number of pages to more, to explain its long tail word flow source more. and ranked third of the site, although the number of pages included, but Baidu traffic is the lowest, its ranking of more than the home page, other pages less, the overall optimization effect is not ideal.

In fact, for website optimization, the analysis ranked good site, to understand some data, from which we can find how to optimize the future. For the bad way we can completely evade, good methods to learn from and seriously implement. We should not only master the good methods, but also slowly accumulate resources. In time, our site rankings will continue to improve.

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