Online sales skills are like girls

In addition to self-entertaining webmasters, Every webmaster for business purposes must be exposed to online sales skills. After several years of online sales practices, I suffered a lot of losses and learned a lot about them. Now, I think that online sales skills and follow-up

In addition to self-entertaining webmasters, Every webmaster for business purposes must be exposed to online sales skills. After several years of online sales practices, I suffered a lot of losses and learned a lot about them. I think the online sales skills are very similar to those of girls. I would like to share with you today.

1. search instead of pulling

The tough melons are not sweet. even in the past when the information was not developed, the pursuit of hard pull, regardless of the quality, can only make girls hate, and cannot get their hearts. If you want to catch up with a girl, you need to find the girl that suits you, find out her hobbies and needs, and satisfy her properly, in order to get your heart. It is not difficult to get information from girls, especially when information is flooding. it is difficult to find the right person in the countless girl information and find a suitable way to pursue her.

The same is true for sales. in the past when the information was not developed, sales relied on advertising to carry customers into the store to complete transactions. However, in the network age, information explosion has no effect in the face of the surging wave of information and extensive promotion strategies based on the pepper style. Sales, especially online sales, has entered the era of precision marketing. Due to the rise of various network platforms, we can find the target audience through professional websites, forums, QQ, msn, sns and other very accurately. However, the sales cost caused by the network is reduced, we also have the ability to provide customized products or services for a smaller group of people or even a single person, thus greatly enhancing the competitiveness of products or services.

The Internet era is the "search" economy. you must learn to "find" network sales skills ".

2. win if it is not the best

Can the best boys catch girls? In real life, the "male" and "female" are mostly outstanding boys and girls. When you read "Do Not Disturb", you will find that many of the outstanding rich and handsome are often lost. Why? Because comprehensive excellence is not necessarily what girls want, you cannot meet the needs of girls, and excellence is not her "dish ".

The same is true for online sales. the excessive pursuit of perfection is a common problem for most webmasters. as a result of painstaking efforts, the website must be regarded as its own child, it may take several days for a program or code segment. Although the website is perfect, it does not meet the customer's needs, or even gets complicated, thus losing the customer.

Meeting customer needs is the basis of online sales skills.

3. win if it does not meet the customer's needs

Can boys who meet their needs find their desired girl? This has long been a denial of the saying that "a flower is inserted in the cow dung" and "beautiful women are always sleeping in the stupid man. In this age of competition, there are too many factors that determine the ownership of girls. the speed, strength, and angle of the pursuit can all be determined, A modest boy who can satisfy the girl's needs is often defeated by a very cool boy.

Many webmasters have a misunderstanding: as long as my website can meet customer needs, it can be successful. Wrong, in the brutal competition world, meeting customer needs is only the most basic requirement. you can survive and develop only when winning the competition. Therefore, do not just focus on customers, but watch your competitors, learn about them, and study the sales competition strategy.

4. making profits without the most traffic

The more girls you drag, the more girls you get a good girl? Many people think this is because there is a high chance of getting in touch with girls. But in reality, such boys often cannot find their favorite girls. One of the reasons is that after reading countless people, I don't know what I want. The second reason is that my youth and my life are limited. if I take a nap with this girl, I lose my chance to fall in love with that girl.

In terms of network sales, many webmasters also make the above mistakes and blindly pursue the traffic. they think that everything else can be done. In terms of online sales techniques, finding the right customers is much more important than looking for a bunch of people with no possibility of making a deal. an important principle of online sales techniques is "fishing in a pond with fish ". In addition, even though the website seems to be very lively when traffic comes up, the burden on visitor services and website maintenance will increase accordingly. as a result, effective customers who are supposed to do their best to provide the best services will not receive the best services, instead, the sales force is reduced.

5. a website that is not the most user-friendly can make a profit.

A boy who sticks to a girl every day can get the girl's heart? Not necessarily, many girls are tired of sticking to other boys, not only think that he has no interest, but also feel that he has no space.

On the website, we will also encounter a very sticky website. not only will the "Related articles" and "recommended reading" on the page bring you to more articles, but even an article, you will also be taken to different pages by many links. After a long time, you will find that reading such an article is fortunate and painful. you always choose not to click the link you encounter, and you will find that many times, you cannot read a complete article in a short time. In pursuit of website stickiness and page views, many webmasters bring readers into a maze in this way so that they cannot bypass them. As a result, the customer is reluctant to return to the website after suffering from a selection. Customers come to your website for a certain purpose. to help them achieve the most convenient and time-saving purposes is a good website, and those websites that intentionally set up "bending, customers will be disgusted, just as many large malls intentionally set up a long distance between the elevator and the elevator for stranded customers in the past few years.

Modern people are lazy, love has chosen fast food, and websites must be simpler and faster.