Open the core services of the website to enhance the overall revenue

In the fierce competition in today's reputation, we rely on what to win more users, rely on what to retain potential customers? Core Services, through the core services, there is a fundamental competitiveness, although many enterprises understand this truth, but often ignore the importance of core services, and how to enhance the core services are fascinated, In fact, a Web site to a strong competition in the environment to survive, and a breakthrough development, must have their own characteristics of the core Service force. Below, we mainly analyze how to open and upgrade the core services from the website:

One: Mining and collecting potential needs of target users

Whether it is a corporate website or a personal site, the object of direct service is the user (the target user), such as the site selling socks will not be a personal interest to operate a website, unless your purpose is not to profit for the purpose, but to create a high standard of special sites. Website in order to impress users, let users buy, only product quality and price to attract customers is still far from enough, but also need to have a perfect user experience and after-sales service, so that users buy happy, use Shuxin, in order to be recognized by users. However, in the long-term perspective, but also need to collect the potential needs of these users, always pay attention to the user targeted characteristics of data, in a deeper depth from the data mining site's core services.

Second: Digging competing opponents website extract data

Now all walks of life web site are facing a strong competition degree, if there is no competition, it is difficult to have a big in the market, like the previous Baidu to overcome the strong Google, Taobao defeated the powerful ebay, just as they have the inherent characteristics of service and localization of the advantages, Tencent has been imitating, Why always do better than opponents, that is, in the opponent's existing data on the sublimation, a deeper level of improvement, can be pupil surpasses. So we have to compete against the site analysis, to find to enhance the characteristics of the service point of entry, and then according to their own advantages of integration, optimize the original services and products, fundamentally shake opponents, so that opponents can not be, and the final success belongs to you.

Third: Mining statistics background keyword data

Now the enterprise Web site to do more and more SEO, can most still stay in the keyword rankings and flow levels, although the goal of optimization is very clear, but the final result is wishful thinking, the low conversion rate of the bottle has been trapped around everyone, why not make good use of professional statistical tools from the mining of useful data, Help us to open and upgrade core services, such as our data analysis to dig out a lot of targeted long tail keywords, to obtain targeted traffic, directly facing the specific needs of users, conversion rate is high, even if the overall flow is reduced, but make more money, and then with a good after-sales service system, Retaining users is not a problem, and increasing the visitor's retention is one of the key elements of service.

Based on the above three points to open and enhance the core service capabilities of our website, know according to clothing feel for the site and enterprises, to find the product of potential users and improve the product of targeted services the most critical, in order to make the site in the fierce competition in the invincible position, all the way forward to grow. Article from the team (http://www.52socks.com), reprint please keep the link, thank you for your cooperation!!