From website page layoutOptimize User Experience
1. Keyword ranking is a comprehensive display of factors. (Because everyone is too keen on a single factor)
To ensure high PV, it is difficult to ensure that the page stays increasing. It is difficult to control the overall factor. If we control the bounce rate and return rate, we cannot control the page stay time, which is the same in turn. If we control the page stay time, the bounce rate cannot be controlled.
Ii. very rigorous logic
Error 1. We use the current status to view his website
Error 2. We always use our own thinking for reasoning
Iii. Keyword Requirement Analysis (keyword positioning) Title keywords determine website content Arrangement
Scarcity = user experience, and user needs are better than those in the same industry. The key is to analyze the content through the drop-down box and Related searches, and then layout the content of your website based on the keywords of your title.
4. view the current Baidu ranking sequence-analyze users' needs
Library-data download requirements
Know-industry problems and demands
Post it-industry communication needs
Video-advertisement video demand
Image-mall product requirements
5. Summary of website page layout optimization
1. The content of our homepage must be listed in the license order.
2. Remove any irrelevant theme (keyword) content (requirement.
3. Anyone who can deploy the user's traffic on the homepage must put the traffic on the homepage instead of on the site separately.
4. No content is allowed. (Bottom navigation)
Baidu decides the ranking changes for Website user experience:
1. Each change made by Baidu has not exceeded 10%; once it has exceeded 5%, but the rest is basically controlled within 5%; this is a single time, in order not to cause Internet turmoil; however, after several minor changes, the total changes are amazing.
2. It is expected that the spark program will change significantly, because 75% of websites are spam websites, but Baidu cannot delete these websites at one time, he needs more high-quality websites to replace these websites. This is exactly why Baidu has supported the spark program.
3. Key importance of the brand: the number of users who search for "QQ" on Baidu reaches 1 million, but can't remember "QQ. COM? In most cases, users are used to directly searching for brand words rather than remembering domain names. This is why brand words should be created.
4. It is wrong for ordinary people to look at the future with their current situation.
[Alibaba Cloud SEO blog] the original article is from ralide http://www.leiliduan.org.