It is difficult to say what risks the construction of the chain, especially in previous years, the construction of the chain is very rugged, whether it is the anchor text or plain text, or hypertext outside the chain will be favored by Baidu, and the number is the more the better, no matter what the source of these external links, is the outside of the chain of junk site, or from the high weight of the chain or better, As long as there is enough quantity, can be in the optimization process, but now the construction of the chain with Baidu algorithm changes, pomegranate algorithm so changed two rounds, in this context outside the chain construction began to have an unprecedented risk, inadvertently will be suspected among them, resulting in the Web site optimization work in vain.
So what are the risks in the construction of the chain now? How can we avoid these risks in the actual work process? I think that can be combined with Baidu Optimization Guide plus practical experience can effectively solve these risks, I think can be from the following four aspects to solve.
One is not the relevance of a large number of outside the chain of the release there is great risk, for example, you are operating a talent of the site, but in those entertainment culture channel released some outside the chain of information, it is clear that the relevance of the talent network does not match, if such a chain in these unrelated platforms on the number of releases, it is easy to cause Baidu Spider's attention, Will eventually determine these outside the chain is invalid, and even the use of punishment mechanism, that such a chain of construction there is cheating behavior, and therefore caused the site was down right.
The second number of daily update of the chain should not be many, but to and the content of the site there is a certain proportion, the reason is so optimized outside the chain, the key is that the increase in content can bring the increase of the chain, and the increase in the number of chain can not appear every day a huge problem, in general, only need to update more than 10 outside the chain, And these outside the chain and updated content has relevance, at the same time publishes in the high quality website, such outside chain only then does not have the risk, on the contrary can obtain the search engine the recognition, and can enhance the website the weight.
Third party on the free blog posted on the outside chain to pay attention to control risk, because the third party free blog generally has free features, then the user is very easy on their own blog in various ways to leave their own site outside the chain, this behavior is like the sale of melon puff like Wang, For the promotion of the site's weight and user experience is not any help, so once your blog is determined by spiders and you optimize the site belongs to the same person, then your site will be very much implicated, and ultimately punish your site is also very likely.
The last is for the construction of the chain must have original attributes, can not simply the other content pseudo original, add a few anchor text links, or a variety of keyword links, as the site's outside the chain of construction content, this way is currently the target of Baidu crackdown, from the published Baidu Pomegranate algorithm to see, As long as the content of the original degree is not enough, the correlation is not enough, will be considered to be garbage content, and these content import chain will also be judged as the outside of the chain, so the outside chain form there will be a great risk.
So how do you deal with the potential risks of such a Web site? The most critical approach is to use shielding, so that the chain is not able to point to their own web site, so that can be done before the impact of the outside chain to minimize the effect, And then adopt a new external chain optimization method to enhance the weight of the site, this is the current vast number of optimization workers must pay attention to the details! This article by Kunming second-hand car
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