Pay attention to SEO knowledge During website construction

1. Uniformity of links.

The most important factor in the search engine ranking is the website content and links. If the internal links of the website are inconsistent, the ranking of the website in the search engine is directly affected. For example, the "homepage" link in the navigation bar of Changsha self-help render network, programmers may have the following link codes during development, 1. <a href = "http://www.0731ehome.com"> home </a> 2. <a href = "/index. asp "> homepage </a> <a href ="/index. asp "> homepage </a> ". search engine spider crawls along the link of the website, so it may include two identical pages, which may cause the repetition of the website content and directly affect the ranking of the website.

II. Make rational use of the framework and js

Do not write the main content and links of the website into the framework and js. For example, the keyword phrase targeted at the page. Currently, the search engine cannot properly identify the content in js, the content in the framework will also be separated from the page content in the website ranking, that is, the role of this part of content is excluded. But js and framework can also play a positive role.

III. Duplicate and title tag problems on a large number of websites

A large number of websites have duplicate and title tags, and even some pages do not have these tags. This is a big taboo in website rankings.

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IV. Hide text

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Hidden text is used to make the text visible to search engines and invisible to users. This method has long been included in the objects punished by various search engines.

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V. Code problems

 

When designing a page, reduce the code as much as possible to facilitate ranking.

6. Assisted navigation Webjx. Com

Add secondary navigation whenever possible when designing each page. For example, add secondary navigation to the top of the news page of our website (homepage> News list page of this method> News title ).

7. Webjx. Com

It is best to use only one parameter on each page, or generate a static page for the entire website. If a static page is generated, the directory should not be too deep, because the search engine will decrease the weight of the website layer by layer, the homepage has the largest weight.

9. Station group problems

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Add the rel = "nofollow" attribute to the link code under the server IP address and tell google that this link is beyond my control. nofollow is used in many message books and blog replies.

10. Website revision problems

 

When determining a website revision by the search engine, it can be roughly divided into "change of title, change of content, and change of layout". Note that the title of the homepage should not be changed as often as possible, because the search engine determines that the website revision may take up to two months, during this period, the website may have poor performance in the search engine. I have performed several experiments on my own website. Every time I change the homepage title, Baidu spider will not update my homepage for more than ten days.