Positioning of tourism Communication Software

The first two articles describe the design ideas of the mobile market and instant messaging software. Although some of the ideas of tech geeks are somewhat commercial, they cannot support project R & D. After all, developing a set of products is a long-term process, it requires a lot of manpower and resources, especially time. The focus of this article is to describe the market position of this product and its initial development expectations. It aims to find like-minded people to start their own business together.

The positioning of this instant messaging software is as follows:

Industry Background: Tourism

Target Audience: tourists, scenic spots, and travel companies

Function Positioning:

1. communication platform. Communication between tourists, between tourists and scenic spots, between tourists and travel service companies, and between tourists and tour guides. Supports common functional requirements of instant messaging software, including group chat and temporary discussion groups.

2. Advertising platforms: scenic spots and travel companies can publish their own information through channels, including self-introductions, activities, and group purchases.

3. e-commerce platforms: visitors can book tickets for scenic spots and complete registration and payment for activities of travel companies. Travel companies can purchase scenic spots. Otherwise, the service provider can purchase the service from the consumer.

4. Near-Field self-networking communication platform: similar, but different from self-networking, it is mainly used between tourists and tour guides. It is used to solve the problem of no signal when traveling in some remote areas or deep mountains. This feature is a later upgrade extension.

 

Function division:

1. Supports point-to-point instant communication. That is, two end users can use their own account and password to log in and perform valid real-time sessions. The session content supports text and speech. The video function will be added later.

2. Supports multi-user chat. That is to say, multiple end users can use their own account and password to log on and have a valid instant session discussion. The session content supports text and speech. The video function will be added later.

3. Supported channels. That is, end users can apply to activate their own channels and publish information on the channels, such as their travel pictures, recorded sounds, travel impressions, and so on. Travel companies can publish their own introductions, activity information, and line information on the channel, or publish their own introductions, activity information, and discount ticket prices on the scenic spots. Visitors can subscribe to channels they are interested in and receive server information push. This function is the core function of the product.

4. Supports hyperlinks. Travel companies and scenic spots can add their own homepage connections on top of their channels. It is used to facilitate access by interested visitors. Visitors can also add connections to their home pages on their channels to demonstrate their travel experiences in an all-round way.

5. Supports near-field chat. Supports instant messaging in the near field without the need for external networks. The distance from the near field is tentatively set to five hundred to 1 km. It is used for instant messaging in remote areas.

6. Integrate the functions of blogs, microblogs, and portals in the future, and access the data of major travel companies and scenic spots to serve tourists, travel companies, and scenic spots in an all-round way.

Product route:

1. Preparation: R & D stage. Including requirement feasibility analysis, solution design, Framework Design, internal module design, code writing, and testing. This process is difficult and requires a lot of time and financial resources.

2. Public Beta period: initial promotion to attract users.

3. Promotion Period: to promote products, people who are proficient in the tourism market are required to determine the success or failure.

4. Maintain and stabilize the market to make profits.

5. Subsequent upgrades: on the one hand, the communication software needs to be upgraded, and on the other hand, subsequent project R & D is required, including integration of portal websites and Weibo

6. If we can get to this stage, it means that we have successfully started a business. At this time, I will repeat the function of Near-Field chat. The self-networking in this area is a brand new topic. Although the current self-networking research already has industrial use, the distance is limited, mobile phone self-networking is currently in the pregnancy period, and we have not heard of successful operation cases yet. This is relatively difficult and difficult to find. However, this is a real solid-state measure. If it is not done well, the previous glory will soon fall.

 

This article is intended to be written together with like-minded people. I have been doing outsourcing for a long time before, but I am engaged in private work, but all of them are selling projects, so I am very tired and have little effect. If you are poor, you will not be willing to get stuck in working or outsourcing projects. You are also welcome to contact sponsors. QQ: 1634179142, 13913983471 mobile phone