Professional search engines in the shadows of Google

When Google's Giants expand to the professional search market, Yahoo and Microsoft are also very keen on this field, where do our original professional search engines go? These professional engines are relatively small in size. Although they have a certain market share, Once Google and other giants enter this field, the market share of these small engines will rapidly decrease or even disappear. This is by no means an alarmist. To apply a popular saying: Everything is possible! No matter how Google advertises technology and how it advertises freedom, it cannot resist becoming a thoroughly commercialized company and eventually become a chaser of money and interests. After all, "maximizing benefits" is a globally recognized game rule in the market economy. Yahoo! and Microsoft will not leave this rule.

Professional search is a powerful way to collect and search specific professional information. At present, its core technologies are mainly composed of Intelligent Information Collection Technology (link analysis technology is one of them), full-text retrieval technology based on natural language processing and analysis, and automatic information classification technology. The professional search function is to organize and manage a large number of resources in the domain and provide a good knowledge sharing platform for users in the domain. Through this platform, users can not only obtain the required knowledge, but also help other users. In short, the finer the user division, the more refined the requirements for search results, the more professional search engines are needed.

For small engines that are smaller, more localized, or still localized, where is the way out? They are politically independent and have a small reputation or a certain market share in this field. They hope that they will stand out from the search engine giants. First, comprehensive search engines are difficult in exact search. Most search requests usually contain only two or three words, which is not enough for exact search.

Professional Search Engines know the interests of their users, so they can lock their search targets on the most relevant websites. The second hope of the industry's search engine is to establish a highly targeted brand and online sales partnership, in order to open up the way that comprehensive search engines cannot get involved. Therefore, professional search engines are eager to form alliances, so that their names can be distributed on the most relevant websites.

However, although Google is big, it cannot cover all of them. These small engines have their own ways of saving themselves.

Skynet file search engine is a project of the network lab of Peking University. This search engine targets Internet files, files can be divided into four categories: movies and cartoons, MP3 music, program downloads, and document resources. Users can click and find the files they need, as the directory-based navigation search engine does. In the past few years, Skynet has firmly held the leading position in domestic file search.

With the increasing popularity of broadband users in China, the current basic broadband network environment in China cannot carry unlimited increase in network speed traffic. At this time, BitTorrent uses the multi-point Sharing Protocol to transmit files, although this situation is still controversial, it is indeed favored by the majority of broadband users. BT @ China was launched in due time. This search engine targeting BitTorrent seeds has seen a sharp increase in traffic since its launch. Now BT @ China ranks Alexa in the global rankings, ranking 272.

Currently, the two largest gaps in Chinese search engines are education and human resources. Currently, professional search in the education field has not been heard of yet, but in the field of human resources, the national Ministry of Human Resources Talent Research Institute launched a new concept of search engine search, it is the result of a good grasp of the search engine market trend.

The position search engine provided by souvocational network provides professional search tools to eliminate the recruitment information of major recruitment websites in China. On the one hand, it has the search features of Google, on this website, users can directly view the recruitment information of all recruitment websites in China. On the other hand, it provides very user-friendly and professional job search and recruitment services that Google and all other recruitment sites do not have, for example, once you create a resume, you can post the positions of major recruitment websites, send resumes in batches, and provide personalized website services. This website also provides the Desktop client hohojob as Google does. Unlike Google's clients, this client program searches for recruitment information across the Internet, and provides professional job-seeking services. It can be said that in the recruitment field, specialized search segments have been achieved to the extreme.

Yahoo insisted on the acquisition of hotjobs in the context of its continuous loss and self-protection. Since Yahoo acquired the online recruitment company in February, Yahoo has been on the verge of turning around on Wall Street. It not only increased Yahoo's revenue in the past two quarters, but also helped drive growth in non-advertising revenue, accounting for 40% of total revenue in the second quarter (as of June 30. Yahoo will therefore weaken its reliance on the advertising business. Yahoo will get rid of the revenue model that relies solely on online advertising and start to seek and develop its own assets and services. This not only points out a clear path for other portal websites, but also shows the infinite business opportunities contained in the human market.

It is not just the human resources market, but there are still good foods, medical care, tourism, etc. According to the survey data, these markets are growing rapidly. The search engine has a broad prospect.

Chinese Internet companies should effectively combine the network industry with traditional industries to improve their viability and follow a rational, pragmatic, and steady development path. Only when these conditions are met, even after the formation of the foam, even in the face of Google's entry, can we still say calmly: Let the storm come more violent.