Public-point financing for potential acquisitions

"Despite the public comment network will be at the end of 2008 to achieve break-even, but we are ready to start in 2008, the third round of financing." "Recently, now in Guangzhou, the general public Comment Network CEO Zhang in an interview with reporters said, and Zhang said that if the company's first two rounds of financing is to solve the" lack of money "and brand-building purposes, then the third round of financing is mainly aimed at risk-resistant, potential acquisitions and other purposes.

　　U.S. version of the "public comment" to complete the fourth round of financing

Meanwhile, on June 4, the public comments network's rival Word-of-mouth Network has just announced the merger with China Yahoo Yahoo Word-of-mouth Network, to "Search + Life service" concept to try a new model, and Ma Yun in the open letter to employees, also affirmed the "Life Service" category of the future development of business, and this has undoubtedly intensified the industry competition.

It is understood that before the mass Review network in 2006 to obtain from the Sequoia capital of 2 million U.S. dollars in the first investment, and then, September 2007, the public comment network announced a second round of financing, there is news that the target amount between 10 million to 30 million U.S. dollars.

It is noteworthy that, following the establishment of the public comment network in 2003, Similar patterns have emerged abroad, such as the Yelp.com, which was established in 2004, which is already one of the most high-profile sites in Silicon Valley, with a dagventures of $15 million trillion in its fourth round of financing in February this year, which amounted to $31 million trillion in the past.

　　"Precision advertising" is still the main profit model

Data show, located in the city Living Consumption Guide website of the public comment Network was founded in April 2003, mainly committed to providing Chinese consumers with local food, leisure, entertainment and other life services to express comments, share information platform, At present, the customer reviews the merchants have covered 288 cities nationwide 327,000, comments on the amount of 300多万份, 100 million views per month, 7 million independent access to users.

WEB2.0 website can not be a very, also lies in the excavation of "2.0" gold and value, on this, Zhang introduced, for "comments" first of all, using technical means to filter, and then according to the Rules of the manual inspection: "On the Web page of the new registered ordinary member star is not enough, his comments will not immediately show, And he has very little influence on the last restaurant's various scoring coefficients. There is a suspicion of advertising will be blocked, if there are related to untrue, controversial content, the site will be through e-mail, telephone and other means with members and business verification. "And we believe that, after the user comments reach a considerable scale, individual extreme reviews will not affect the overall business score." ”

The company's main profit model in the future, in the public comment on the network CEO Zhang, it will be from the merchant "precision advertising", in addition, the charging method for merchants to promote coupons, including mobile phone with the development of wireless value-added services, will become a future profit model.

June 3, 2008, following the four cities of Shanghai, Beijing, Hangzhou and Nanjing, the public comment network announced to enter the Guangzhou market, and the 2008 target for the development of the national key market.