QQ Alumni officially released Tencent to enter SNS

After six months of testing, Tencent's campus SNS Products QQ Alumni today officially released. Industry commentators believe that relying on hundreds of billions of huge customer base, integrated network platform, Tencent launched QQ alumni, may rewrite the campus SNS (Network social platform) website competition pattern.

According to the introduction, and many single functions of the campus SNS site compared to QQ alumni rely on Tencent platform, through the Tencent Network, QQ space and Pat network Tencent's many resources seamless integration, to achieve a more complete "online life" for college students to provide "one-stop" network application experience.

In addition, with the current profit model of a single campus SNS compared to the use of Tencent platform, Tencent is more likely to expand the existing profit model to QQ alumni, to achieve web site profitability and sustainable development.

QQ Alumni related people said that relative to the founder of the other campus SNS site for a long time, the advantage of QQ alumni is that QQ alumni can directly use QQ password login, QQ Group can be directly all joined, the future of the QQ version can even integrate QQ alumni, direct login QQ can enter alumni.

It is reported that the current QQ alumni have realized a variety of applications with Tencent seamless connection, to achieve with QQ, QQ group Seamless connection, to help users easily integrate already have someone's pulse resources. QQ alumni to provide web, QQ and mobile phone three-dimensional address book search, to provide users with safe and reliable, arbitrary address book management anytime, all-round extension of social space.

QQ Alumni in charge of the interview, said, "Tencent QQ alumni of the blockbuster attack, but also only Tencent into the market segment users SNS a test water." The success of QQ alumni, further enhanced Tencent for the subdivision of user groups tailored to create SNS website confidence. He also revealed that, "in the near future, Tencent will also be white-collar vertical areas, the city vertical areas such as the user group to lock down the SNS site, to provide users with a more perfect social experience." ”

According to Tencent in the third quarter of 2008, the number of registered users of instant communications has exceeded 856 million, continues to grow, and Tencent's users have maintained a very high viscosity. In the SNS network that emphasizes to create happiness and value by social intercourse, Tencent's user quantity and viscosity, is undoubtedly the most let many SNS website covet assets.